ASJA’s 2025 conference takes place live and in person Feb. 24-26 in New York City. It will be held in conjunction with Client Connections 2025, ASJA’s signature networking event for professional members, which takes place Feb. 25.
In keeping with the conference’s midtown Manhattan location at the Fashion Institute of Technology, the theme for the event is ASJA: Always in Fashion, NYC 2025. We’re excited to introduce our presenting sponsor for the conference, the Jay and Patty Baker School of Business and Technology and Marketing Communications Department at the Fashion Institute of Technology.
For more than 50 years, the ASJA conference has adapted to meet the needs of writers at that moment in time, whether that’s developing passive income or creating a podcast.
As the premier organization for independent writers, including freelance journalists, content writers, and nonfiction book authors, ASJA takes pride that the annual ASJA conference is consistently named a top event for independent writing professionals because it connects writers with editors, agents, and other clients.
The ASJA conference attracts writers at all career stages, including those just launching a writing business, mid-career professionals, and long-time freelancers. The conference is always open to members as well as non-members, though non-members pay a higher registration fee.
The ASJA conference will once again be virtual in 2026 before returning to an in-person format in 2027. It means that ASJA: Always in Fashion, NYC 2025 is your only opportunity to attend a national ASJA event in person for another two years. Make plans now to attend!
What to Expect
ASJA: Always in Fashion, NYC 2025 will feature three days of educational sessions, keynotes, fireside chats, receptions, and special events. The conference provides tracks for books, content marketing writing, and journalism to address writers’ specific interests, as well as cross-track sessions and interactive workshops to appeal to all attendees.
In addition to formal networking, the 2025 conference will provide other, less-structured opportunities for attendees to mingle with colleagues, editors, and industry professionals at ASJA-hosted meals and receptions and in an informal writer’s lounge area.
Here’s a taste of the educational sessions that are already confirmed for the 2025 conference:
- True Crime Reporting with TJ English. People are fascinated with true-crime stories, but what goes into writing them? Bestseller TJ English, author of 10 true-crime books including his latest, “The Last Kilo,” shares how he digs up ideas for stories, cultivates sources, conducts research, and works with criminals and law enforcement.
- Creating a Podcast 101. Learn the nuts and bolts of podcasting, including how to break in, take your current podcast to the next level, make money, or extend your brand. Current podcasters discuss platforms, best practices and equipment, what makes for an attractive guest, and more.
- Working with Public Relations. Writers can have productive relationships with public relations reps – yes, really. This session shares how to stop PR email spam, have a great press visit, use publicists to save time on deadline, and more.
- Use Your Freelance Skills to Create Passive Income. Attend this interactive workshop to learn how to transform your freelance skills into revenue streams that don’t require client writing assignments. Find out how to create passive income by offering courses, coaching, printable resources, membership groups, corporate sponsorships, and more.
- Writing Alumni Magazine Gold. Alumni magazines run the stories of accomplished, often fascinating, graduates along with trend pieces and features. Alumni publication editors discuss their magazines’ editorial goals, how they work with freelancers, and how to get their attention.
- Content Marketing LOI Slam. Hear what content marketing clients want in a letter of introduction, directly from the horse’s mouth. During this fast-paced feedback session, writers read their LOIs and get instant feedback from content marketing industry panelists.
Client Connections 2025
The 2025 conference will once again include Client Connections, ASJA’s signature client networking event. Client Connections 2025 offers ASJA professional members attending the conference the opportunity to have one-on-one meetings with top newspapers, magazines, content marketing managers, agents, and publishers. After following up, members often find themselves with new client contacts and assignments.
Conference Details
Location:
Fashion Institute of Technology, 227 W. 27th Street, New York City
Dates and times:
- Monday, Feb. 24, 1 p.m. – 6 p.m.
- Tuesday, Feb. 25, 8 a.m. – 7 p.m.
- Wednesday, Feb. 26, 8 a.m. – 1 p.m.
Hotel
ASJA has secured a discounted hotel room block just around the corner from FIT at the Hilton New York Fashion District, 152 W. 26th St., at a cost of $159 for one queen bed, $169 for one king bed or $189 for two double beds. The available dates are Feb. 23-27. You will receive a booking site link with your registration confirmation.
Registration