"Big Task, Small Ask"
The bite-size secret to accomplishing that daunting project you’ve been putting off.
Business & Finance
Government & Politics
Lifestyle
Nature & Environment
Pets
Nancy Shepherdson writes about self-improvement, business issues, finance, politics, history and non-profit management, and fun stuff for kids, as well as the occasional profile. Her work has appeared in a wide variety of print and online publications including Pacific Standard, Humanities, The Rotary Magazine, Boy’s Life, newsweek.com, Super Lawyers, Woman’s Day, and many more. She is also the author of five books, including the ASJA Award-winning Built on Values: Creating a Enviable Culture that Outperforms the Competition, with Ann Rhoades, one of the co-founders of JetBlue Airways.
Her goal is always to create reader-oriented journalism that both entertains and motivates. Her most valuable talent is an ability to write in the voice or published style of each of my clients or client companies, making them sound like themselves, only better. Each piece is designed to reach a precise target market with words that move readers to action. She has written hundreds of articles, blog entries, website content and press outreach to help her clients reach their goals.
Subjects
General
Specialties
Essays about self-improvement; profiles and explainers about business issues, finance, politics, history and non-profit management, and fun stuff for kids, as well as the occasional profile.
Skills
- Blog posts
- Books
- Conference coverage
- Donor communications
- Essays
- Event production
- Feature writing
- Fundraising appeals
- Ghostwriting
- Government relations
- Investigative reporting
- Op-Ed
- Profiles
- Web copy
- Conference/meeting coverage
Book Credits
- Millionaire Mystique: How Working Women Become Wealthy and How You Can,Too (ghostwritten for Jude Miller Burke, Ph.D., Nicholas BealeyPublishing, October 2014.)
- Built on Values: Creating an Enviable Culture That Outperforms the Competiton (with Ann Rhoades, Jossey-Bass, January 2011)
- Trust (ghostwritten for Kathy Bloomgarden, St. Martin’s Press, 2007)
- La Vida Rica: The Latina’s Guide to Success (with Yrma Rico, McGraw-Hill, 2004
- Ancestor Hunt: Search for Your Family Online, (Franklin Watts, 2003)
Book Contributor: America A-Z (origins of pop culture), The American Story (history), Atlas of America (geography), Reader’s Digest Books.
Awards, Honors, Appointments
American Society of Journalists and Authors: Honorable Mention, Best Business Book of 2012 for Built on Values: Creating an Enviable Culture that Outperforms the Competition, with Ann Rhoades.
National awards, National Federation of Press Women: Business Articles, First Place, 1998, 2003; Third Place, 2005, 2006; Web Sites, Feature Writing, First Place, 2000; Book Reviews, Third Place, 1996.
Selected Work
As author, unless indicated otherwise.
"Humanities Behind Bars"
On-site reporting at maximum-security Stateville Correctional Center about the participants in a prison humanities program featuring college professors educating long-term incarcerated men in critical thinking across the humanities.
ReadRead
Built on Values: Creating an Enviable Culture that Outperforms the Competition
Winner of the ASJA 2012 Book award (honorable mention). And entertaining and practical guide for leaders to change corporate culture.
