Women's magazines are evolving to meet the changing needs of their audience, and each has its own definite style. Learn the secrets for breaking into this often tough-to-crack market.

Moderator: Kathy Sena, ASJA; contributor, Woman's Day, Every Woman, Family Circle.

Marisa Belger, executive editor, Tango.

Karen Hammond, ASJA; contributor, Woman's Day, Family Circle; recipient of ASJA's 2006 Outstanding Service Article Award.

Lauren Purcell, deputy editor, Self.

Stephanie Young, health director, More.

Advanced
Saturday #17 / Environmental Journalism: From Climate Change to Wind Farms and Everything in Between

Global warming is here and someone's got to report on it. Join editors and writers as they discuss how to get both the big and the little environmental stories into print.

Rachel Dickinson, ASJA; author, Tools of Navigation, Tools of Ancient Rome, contributor, Audubon, Wildlife Conservation, Christian Science Monitor.

Keith Kloor, senior editor, Audubon.

Andy Revkin, author, The Burning Season, The North Pole Was Here; environmental reporter, The New York Times.

Sarah Schmidt, senior editor, Plenty.

Jennifer Weeks, ASJA; contributor, Washington Post, Boston Globe Magazine, Popular Mechanics, Grist, Plenty, Wildlife Conservation, Environment, New Scientist, and Columbia Journalism Review.

Brad Weiners, executive editor, Men's Journal.

Advanced
Saturday #18 / Finding Your Voice: Creating Your "Sound" for the Page

Finding and developing your voice takes skill, patience, and perseverance. These panelists will help you identify and then perfect the one element that makes your writing stand out: your voice.

Moderator: Jen Singer, ASJA; author, 14 Hours ‘Til Bedtime; creator of www.mommasaid.net; contributor, Family Circle, The New York Times, Parenting, Parents, Woman's Day.

Melissa Bank, author, The Girls' Guide to Hunting and Fishing and The Wonder Spot; recipient of the Nelson Algren Award for Short Fiction. Credits include The Washington Post, Chicago Tribune, The Guardian, Cosmopolitan and O, The Oprah Magazine.

Jenny Bent, literary agent, Trident Media Group; has represented fifteen The New York Times bestsellers, including Jill Conner Browne's The Sweet Potato Queens' Big Ass Cookbook.

Leslie Levine, ASJA, author, Wish It, Dream It, Do It: Turn the Life You're Living into the Life You Want; contributor, The New York Times, Los Angeles Times, Chicago Tribune.

All Levels
Saturday #19 / First Pages: How to Attract a Literary Agent from Page 1

What does it take to write an enticing first page—one that makes an agent eager to read your entire nonfiction book proposal? Find out as four experienced agents share their frank impressions of a dozen first pages written by conference participants. For submission details click here.

Moderator: Leah Ingram, ASJA.

Kathleen Anderson, literary agent, Anderson Literary Management.

Adam Chromy, literary agent, Artists and Artisans.

Gillian MacKenzie, literary agent, Gillian MacKenzie Agency.

Ken Wright, literary agent, Writers House.

All Levels
Saturday #20 / Power Promotion for Writers

Need more business? This panel of seasoned writers and marketing experts will show you how to build your name recognition, find more customers, and build your freelance writing business.

Moderator: Gwen Moran, ASJA; columnist, Entrepreneur; contributor, Woman's Day, Crain's NY Business, Ladies' Home Journal; co-author, The Complete Idiot's Guide to Business Plans.

Sandra Beckwith, ASJA; author, Streetwise Complete Publicity Plans: How to Create Publicity That Will Spark Media Exposure and Excitement.

Samuel Greengard, ASJA past president; contributor to AARP The Magazine, American Way, Hemispheres, Los Angeles, Wired, and The Writer.

Allison Winn Scotch, author, The Department Of Lost And Found: A Novel; contributor, Self, Parents, Women's Health, Family Circle.

Why waste time missing the mark? From your opening paragraph to the ka-ching, make your first shot to sell your novel your best shot. Learn how to shore up your self- confidence, make your manuscript marketable and your proposal reflect your genius.

Moderator: Charlene Ann Baumbich, ASJA; journalist, Chicago Tribune; author, six nonfiction titles, five novels, speaker (fascinating!), and humorist (seriously).

Ann Convery, author, personal coach, 18 years preparing clients to present to prospects, agents, editors, and media such as CNN, 60 Minutes, The New York Times.

Judith Ehrlich, ASJA; principal, Judith Ehrlich Literary Management.

Joan Marlow Golan, editor with 25 years' editorial experience, nine years in Harlequin's New York office; currently executive editor of the Steeple Hill inspirational program.

Advanced
Saturday #22 / The Healthy Market for Health Books

When you have a story that's bigger than a magazine article, it's time to think of doing a book. This expert panel tells you what's new and hot and how to break into the booming market for health, fitness, and medical books.

Moderator: Janice Hopkins Tanne, ASJA past president; co-author, Timebomb: The Global Epidemic of Multi-Drug Resistant Tuberculosis, New York correspondent, British Medical Journal, former contributing editor, New York.

Susan Arellano, agent with the Susan Rabiner Literary Agency, has 25 years' experience in book publishing; specializes in psychology, relationships, and health.

John Duff, vice-president and publisher, Perigee Books; senior editor, G.P. Putnam's Sons; editor of many health books.

Mark L. Fuerst, ASJA past president; co-author, The Couple's Guide to Fertility, The Sports Injury Handbook, many other health books and magazine articles.

Beginner
Saturday #23 / Write Successfully for Children's Magazines

Ever wonder what it's like to write for children's magazines? This panel of top magazine editors spells it out: how to grab their interest, and how to keep it, byline after byline. Special focus: query letters, research, voice, and age-appropriateness.

Moderator: Sheri Bell-Rehwoldt, ASJA; author of seven juvenile books.

Jesse Florea, managing editor, Clubhouse; 13 years of experience at Focus on the Family.

Kim Griswell, coordinating editor, Highlights for Children; writer of more than 200 stories for children.

Lou Waryncia, editorial director, Cobblestone Publishing; oversees seven children's magazines: Cobblestone, Faces, Calliope, Odyssey, Footsteps, Dig, Appleseeds.

Advanced
Saturday #24 / Magazines From Mars: Writing For Male Markets

These aren't your father's magazines. The world has changed since the days Sport and The Saturday Evening Post dominated the barber shops. Learn which stories sell and what editors want from regular contributors to today's male markets.

Moderator: John Rosengren, ASJA; author, Blades of Glory and Alone in the Trenches; contributor, Sports Illustrated, Reader's Digest, History Channel Magazine, Men's Health.

Gary Legwold, ASJA; editor, Handy.

Jim Tarbox, editor, The History Channel Magazine.

Nicole Dyer, senior editor, Popular Science.

Beginner
Saturday #25 / Trading Places: Find Out What Interior Design Editors Need So You Can Close the SaleFind out what's essential when you pitch a story idea to magazine editors about the beautiful home around the corner. Experts will share their secrets about what kinds of decor catch their eyes.

Moderator: Mary Beth Klatt, ASJA; USA Weekend Magazine, "Meet the Designer," columnist, Content That Works Syndicate; contributor to Natural Home; Romantic Homes; Chicago Home, Chicago Tribune Magazine.

Kate Bolick, senior editor, domino; columnist, The Boston Globe; The Atlantic, The New York Times, Vogue.

D.J. Carey, editor-in-chief, Connecticut Cottage & Gardens; former design editor, 1001 Home Ideas; former home furnishings editor, Redbook.

Aliza Fogelson, editor, Clarkson Potter.

Lisa Vincenti, editor-in-chief, Shelters Interiors.

Make more money more efficiently, and even build a retirement nest egg with these strategies from ASJA's not-so-starving writers.

Moderator: Laura Vanderkam, ASJA; USA Today's Board of Contributors; contributing editor, Reader's Digest; author, Grindhopping: Build a Rewarding Career without Paying Your Dues.

Paula Spencer, ASJA; contributing editor, Woman's Day, Parenting, Baby Talk, author, Momfidence! An Oreo Never Killed Anybody and Other Secrets of Happier Parenting.

Marcia Layton Turner, ASJA; contributor, BusinessWeek, Business 2.0, Woman's Day, Black Enterprise, Entrepreneur; author, The Unofficial Guide to Marketing Your Small Business.

All Levels
Saturday #27 / New Directions: Trends in Travel, Food, and Wine Writing

Love to travel? Know what beverages to pair with Chicken Marengo or Vegetable Curry? Our experts will show you how to turn travel experiences and wining and dining adventures into salable articles. New to travel writing? Learn how to break into print while roaming the world or your hometown.

Moderator: Karen Hammond, ASJA; award-winning contributor of travel, food, wine and other articles to national magazines and newspapers; food and restaurant critic.

Tom Brosnahan, ASJA; veteran major-series guidebook author, now writing travel websites that receive millions of visitors annually.

Susan Kostrzewa, senior editor, Wine Enthusiast and Wine Enthusiast Online.

David McAninch, deputy editor, Saveur.

Advanced
Saturday #28 / Giving Your Project Legs: A Case History of The Lobotomist

How has a 2005 book about the father of lobotomy garnered awards, press coverage, and attention from radio and television pundits? Learn how the author and a strong support team moved this unusual biography from magazine article to book proposal to the screen.

Moderator: Jack El-Hai, ASJA president; author, The Lobotomist: A Maverick Medical Genius and His Tragic Quest to Rid the World of Mental Illness.

Laurie Brickley, independent marketer and public relations consultant.

Bill Contardi, literary agent and dramatic rights representative, Brandt & Hochman, formerly with William Morris Agency.

Laura Langlie, independent literary agent representing writers of fiction and nonfiction.

Eric Nelson, senior editor in the trade division of John Wiley & Sons, publishers of The Lobotomist.

Intermediate
Saturday #29 / The Ethicist Meets Miss Manners: What Every Writer Needs to Know About Ethics and Etiquette

We all know that plagiarism is a no-no, but other writing situations aren't as clear-cut. In this session, we'll explore some of the gray areas —along with thorny etiquette questions—and discuss the right thing to do (even when we'd rather not do it!).

Moderator: Sally Stich, ASJA; contributing editor, Woman's Day; contributor, Time, Parade, AARP The Magazine.

Ellen Breslau, executive editor, Woman's Day.

Florence Isaacs, ASJA past president; author of seven books; contributor to Good Housekeeping, Redbook, Reader's Digest.

Jenna Johnson, acqusition editor, Harcourt, Inc., fiction and nonfiction. Among her interests are quirky, intelligent fiction, social and religious history, American history, women's stories, deep explorations of subcultures, food writing, and world literature.

Russell Wild, ASJA; author of more than a dozen books; contributor to AARP The Magazine, Consumer Reports, Wealth Manage.

Advanced
Saturday #30 / Medical Writing Beyond the Magazines

Learn how to take your ability to write about health and medicine for consumers beyond the world of newsstand magazines to new markets. You'll learn what medical communication companies and trade publications are looking for, as well as how to approach unique markets like newsletters, nonprofits, and custom publishers.

Moderator: Debra Gordon, ASJA; medical writer, National Women's Health Resource Center, Alliance for Lupus Research, Child Development Journal; author, numerous consumer health books.

Theresa Barrett, Deputy Executive, New Jersey Chapter of the American Academy of Family Physicians.

Ellen Schneider, managing editor of Dudnyk, a full-service healthcare marketing agency based in Horsham, Pa.

The more you understand the publications you pitch, the better you can do business with them—and know when not to. Learn how the pros research markets.

Moderator: Erik Sherman, chair, ASJA Contracts Committee; contributor, The New York Times Magazine, Newsweek, Fortune, Inc, Financial Times, Advertising Age, Chief Executive; author, Complete Idiot's Guide to Canon EOS Digital Cameras.

L. Burke Files, vice president of The LUBRINCO Group, president of Financial Examinations & Evaluations, Inc., expert on due diligence, fraud and asset recovery.

Kelly James-Enger, ASJA; contributor to more than 50 national magazines; author, Six-Figure Freelancing and The Writer's Guide to Making More Money.

Jennie L. Phipps, contributor, Better Investing, Investor's Business Daily, Newsweek Japan; publisher, Freelance Success.

All Levels
Saturday #32 / Custom Fit: Editors Explain Why Custom Publishing is Tailor-Made for Freelancers

Custom publishing—the fast-growing, fast-paced field of creating magazines, e-newsletters and other content—offers a wealth of opportunities for writers. Top editors from four very different CP houses describe what their companies do and what they're seeking.

Moderator: Anne Stuart, ASJA; executive editor, Redmond Channel Partner; contributor, American Way, CFO, Inc.com; former staffer Inc., CIO, Harvard Magazine, AP; former custom-publishing editor, CXO Media.

Sarah Eaton, managing editor, BeTuitive Publishing, LLC.

Tom Field, executive editor, Custom Integrated Media Solutions Group, CXO Media Inc.

Joe Stella, vice president/group publishing, Imagination Publishing.

Susan Wright, editorial director, Sunset Custom Publishing.

Advanced
Saturday #33 / Writing For More Than Money

Sometimes making a difference is more important than making a buck, and sometimes you can do both. Top writers talk about using their talents to bring attention to a cause.

Moderator: Janine Latus, ASJA; author, If I Am Missing or Dead; contributor, O, The Oprah Magazine, More, Woman's Day, Family Circle.

Elizabeth DeVita-Raeburn, author, The Empty Room; contributor, Self, Women's Health, More, Psychology Today.

Sander Hicks, Publisher, Vox Pop/New York Megaphone; activist, writer; member of the 9/11 truth movement and the Green Party.

Miriam Raftery, ASJA; contributor, Home Magazine, Woman's Day, San Diego Union-Tribune, CityBeat.

All Levels
Saturday #34 / Writing About Sex: Pitching, Crafting, Publishing, And Promoting Sex- Themed Articles And Books

What are the game rules for serious sexuality writers? Learn what editors are looking for, how to approach them, and how to deliver sex that sells.

Moderator: Joan Price, ASJA; author, Better Than I Ever Expected: Straight Talk about Sex after Sixty and several books about health/fitness

Elizabeth Benedict, author, The Joy of Writing Sex, Almost and Slow Dancing.

Damon Brown, ASJA; pop culturist with emphasis on sex and technology, contributor, Playboy, SPIN, PlanetOut and XBiz.

Chip Rowe, senior editor, Playboy; author, The Playboy Advisor.

Don Weise, senior editor, Carroll & Graf, publishes in the areas of gay/lesbian studies, women's sexuality, and sexual politics.

All Levels
Saturday #35 / Marketing Your Writing Using Blogs and Technology

Learn how easy it is to use the newest publicity tools—blogs, podcasts, videocasts and other technology—to successfully promote (or snag!) a book, essays, humor, articles and other writing.

Moderator: Gabrielle Lichterman, ASJA; author, 28 Days; founder and editor, Four Weeks Magazine.

Bill Dyszel, ASJA; author of 18 books including Microsoft Outlook for Dummies; contributor to leading national magazines including PC Magazine and E-Week.

Megan Lynch, editor, Riverhead Books, a division of Penguin Group. Her authors include bloggers Wendy McClure and Ana Marie Cox of www.Wonkette.com.

Wendy McClure, blogger (www.Poundy.com); author, I'm Not the New Me, The Amazing Mackerel Pudding Plan.

Debbie Weil, corporate and CEO blogging consultant; author, The Corporate Blogging Book.

What does it take to be a successful investigative journalist? Two award-winning pros discuss the high-stress, high-stakes world of enterprise investigative journalism.

Moderator: Jack El-Hai, ASJA president; author, The Lobotomist: A Maverick Medical Genius and His Tragic Quest to Rid the World of Mental Illness.

Jeanne Lenzer, medical investigative journalist and currently a Knight Science Journalism Fellow at MIT.

Sandra Peddie, investigative reporter, Newsday; board member, Reporters Committee for Freedom of the Press.

Barry Yeoman, freelance journalist whose work appears in AARP The Magazine; Discover; Mother Jones; and O, The Oprah Magazine. Named by Columbia Journalism Review as one of nine investigative reporters who are "out of the spotlight but on the mark."

Intermediate
Saturday #37 / Making the Leap to National Magazines

How do you know when you're ready to start selling to the Bigs? Writers who work with national magazines offer their best tips on assessing your readiness for a wider market, finding stories and the care and cultivation of editors.

Moderator: Salley Shannon, ASJA; columnist, Woman's Day; contributor, Reader's Digest, Parents, Family Circle, Saveur, Smithsonian.

Robert Bittner, ASJA vice president; contributor, Family Circle, Ladies' Home Journal, Preservation, USAirways' Attache, The Chicago Tribune Magazine, The Writer, Writer's Digest; columnist, PAGES.

Lisa Collier Cool, ASJA immediate past president, garnered national attention for her Ladies' Home Journal article about her daughter's drug addiction and recovery.

Linda Formichelli, ASJA; co-author, The Renegade Writer: A Totally Unconventional Guide to Freelance Writing Success; contributor, Redbook, USA Weekend, Fitness, Writer's Digest.

All Levels
Saturday #38 / The Examined Life: Writing Biography

Whether you want to focus on Hollywood celebrities, literary superstars, business tycoons, or your own family tree, let experts in the field show you the art and the craft of capturing a life within the pages of a book.

Moderator: Beverly Gray, ASJA; author, Roger Corman: Blood-Sucking Vampires, Flesh-Eating Cockroaches, and Driller Killers; Ron Howard: From Mayberry to the Moon . . . and Beyond.

Amy Hill Hearth, ASJA; oral historian and author, Having Our Say: The Delany Sisters' First 100 Years, and Strong Medicine (upcoming).

Hazel Rowley, author, Christina Stead, Richard Wright, and Tête-à-Tête: Simone de Beauvoir and Jean-Paul Sartre.

Jerome Tuccille, ASJA; author, Trump, Rupert Murdoch, Alan Shrugged: Alan Greenspan, The World's Most Powerful Banker, and Heretic: Confessions of an Ex-Catholic Rebel.

Advanced
Saturday #39 / Follow the Money: Writing for Business Publications

Writing about business can be fun, educational, and (yes!) lucrative—and you don't need an MBA to do it. Two editors and an experienced writer discuss how to crack and conquer this ever-changing market.

Moderator: Fawn Fitter , ASJA; contributor, Fortune Small Business, Microsoft Midsize Business Center, Worthwhile, Knowledge Management; author, Working in the Dark: Keeping Your Job While Dealing With Depression.

Joanna Krotz, ASJA; former editor, Money, Fortune Small Business, Working Woman; contributor, Money, The New York Times, Playboy.

Jim Malone, managing editor, CXO Custom Publishing.

Julie Sloane, editor at large, Fortune Small Business.

Advanced
Saturday #40 / Planes, No Trains, Some Automobiles: Writing for Inflights and Auto-Travel Magazines

In-flights and auto-travel magazines depend on freelancers a-plenty to send their readers moving ahead with information. Find out what the editors of these on-the-go pubs are looking for—in travel tales and beyond.

Moderator: Jenna Schnuer, ASJA; contributing editor, American Way; contributor, Continental, SW Spirit, Pages, Health, and Lexus.

Arjun Basu, editor-in-chief, EnRoute, the Air Canada magazine.

John Patrick Pullen, an editor, Continental.

Chad Kirtland, editor, AAA Living.