A picture is worth more than a thousand words; it's worth thousands of dollars, too. Learn how to add photography to your writing and why a picture can boost your sales. Experts will tell how to get started, find assignments, create your own photojournalist package and offer polishing tips for improving your photography.

Carren Strock, ASJA, Moderator

Carren is a writer, photographer, and author of Married Women Who Love Women and A Writer's Journey: What to Know Before, During, and After Writing a Book. Her article and essay credits include Newsweek, Ms., Woman's Day, Curve Magazine and the Chicken Soup for the Soul series. Her photography has appeared in books, newspapers and magazines and also on the covers of architectual designs. By combining her writing and photography, her sales have grown to include international markets in England and in Australia.

Jennifer Margulis, ASJA

Jennifer is a Senior Fellow at the Schuster Institute for Investigative Journalism at Brandeis University. A travel, culture, and parenting writer and a photojournalist, she is currently working on an investigative book that uncovers how corporations and private interests shape pregnancy, childbirth, and the first year of a baby's life. Credits include More, O: The Oprah Magazine, New York Times, and Disney's site BabyZone.com. Her photographs have been published in the Washington Post, Christian Science Monitor, Mothering, Jefferson Monthly, The Oregonian, Greenfield Recorder, and dozens of other places.

Lester Picker, ASJA

Lester has more than 600 writing and photo credits in National Geographic Society publications, Better Homes & Gardens, Forbes, Money, Fortune Small Business, Bloomberg Personal Finance, National Parks Magazine, Time, Inc. Publications, and dozens of newspapers, magazines and other publications. He is a former reporter, photojournalist and editor, who once served as a columnist for Oceans Magazine and as editor in chief for a national environmental journal.

Gina DeMillo Wagner

Gina is a storyteller, through words and photographs. She began her career as a reporter/photographer for several daily newspapers in the Southeast and progressed to writing, editing and photographing for national magazines, including Backpacker, Outside, Runner's World, US Airways, Wired, Experience Life, Travel Savvy, Skiing and Hooked on the Outdoors. As a senior editor for Backpacker and managing editor for Hooked on the Outdoors, Gina collaborated with the art department on photo shoots and cover images, developing a keen eye for what makes a photo magazine-quality. Gina's photography is showcased on her parenting blog, The Daily B.

Imagine your name in the closing credit of your favorite TV show. This distinguished panel of experts from different genres of television will tell you how to break in, where to find TV writing opportunities and other tidbits so the next time you tune in to your favorite show, you'll find yourself watching something you wrote.

Michele Wojciechowski, ASJA, Moderator

Twitter: @wojosworldtm

Michele is a national award-winning freelance writer and humorist. "Wojo" writes the weekly humor column, Wojo's World™. In addition, her writing has appeared in the LA Times Magazine, Family Circle, Boys' Life, BaltimoreSun.com, Chicago Tribune's RedEye.com, PT in Motion, Maryland Life, Baltimore, Baltimore's Child, and many others. She writes and performs standup comedy, including at the 2010, 2008, and 2006 Erma Bombeck Writers' Workshops.

James Mendrinos

Twitter: @JimMendrinos

Jim began writing for TV when he was just 19 years old. Over the years, Jim has contributed jokes to many late night television shows including Saturday Night Live's "Weekend Update" featuring Colin Quinn. He is respected in the comedy industry, so much so that he was asked to author The Complete Idiot's Guide to Comedy Writing. He's brought his special brand of funny to SiTV, where is is a cast member on "Latino 101," and he has also appeared on Comedy Central, The Fox News Network, HBO, and the BBC.

Jenny Hagel

Twitter: @jennyhagel

Jenny is a TV writer and comedy performer in New York City. She is currently Head Writer of MTV's pop culture show 10 on Top. Other writing credits include The Big Gay Sketch Show (Logo Network), the NewNowNext Awards (Logo Network), political comedy videos for The Economist's website and the original web series Feminist Rapper. Jenny was recently named one of Go Magazine's 100 Women We Love. She performs weekly at the UCB Theatre in NYC.

Alan P. Cross

Twitter: @shewearthepants

Alan graduated summa cum laude from St. Edwards University in 1992, majoring in Political Science. In 1998, he moved to New York to write for VH1's Pop-Up Video, earning three Emmy nominations. Other credits include MTV's Celebrity Deathmatch, MTV's 3-South, Comedy Central's The Man Show, and four years freelancing jokes for "Weekend Update" on NBC's Saturday Night Live.

Andy Rheingold

Andy has developed, written, and produced several break-through TV hits for immature adults and mature kids. Andy was instrumental in putting together "Spongebob Squarepants," shepherding the project from pitch to pickup. He has written for MTV's "Beavis and Butt-head" (the original series and the new version). He has been Head Writer on series for Cartoon Network and MTV, as well as writing numerous episodes of shows on Nickelodeon, Disney, and Comedy Central. Currently, he's Executive Producing more than a half-dozen animated pilots for Spike TV with the goal of launching a block of shows next year.

Copyright protection doesn't have to be mindboggling. Hear experts cut through the legalese and explain copyright misconceptions offering advice and suggestions on how to protect your work. You'll learn the what is a copyright, how to protect your work, the meaning of a "poor man's copyright, what to do if someone steals your idea ...and more.

Joan M. Burda, ASJA, Moderator

Joan is a lawyer who practices in Lakewood, Ohio. She is the author of Estate Planning for Same-Sex Couples, Gay, Lesbian and Transgender Clients: A Lawyer's Guide and An Overview of Federal Consumer Law. She has also written numerous articles on a variety of legal issues. In addition to her writing, Joan speaks on LGBT issues around the country. Joan teaches Sexual Orientation and the Law at Case Western Reserve University School of Law in Cleveland. She also teaches Contracts, Civil Procedure and Administrative Law at Ursuline College in Ohio. Joan received her Bachelor of Liberal Studies degree from Bowling Green State University. She received her law degree from Pepperdine University School of Law. She is admitted to practice in Ohio. Joan is a member of the American Bar Association, Ohio State Bar Association, National Lesbian and Gay Bar Association and the ASJA.

David J. Leffler

David Leffler is a founding member of Leffler Marcus & McCaffrey and is recognized as a creative innovator and problem solver in three areas of law: Business, Intellectual Property and Real Estate. Mr. Leffler's clients are primarily small to medium sized companies, including technology firms, women-owned businesses, startups and growing companies, for which he is typically their outside counsel. He is a columnist and member of the Board of Editors for the American Bar Association magazine GPSolo and is an author of numerous articles about the Internet.

Elena M. Paul

Elena M. Paul, Esq., is the Executive Director of Volunteer Lawyers for the Arts (VLA). In addition to being VLA's Chief Executive Officer, Ms. Paul represents clients at VLA on a pro bono basis, acting as general counsel and a legal advisor to arts and cultural organizations and individual artists. In her tenure, VLA has enjoyed record growth, program improvement and expansion, and productivity. Ms. Paul conceives and develops many educational and other programs as well as teaching and presenting at national conferences and educational institutions.

Mark A. Fowler

Twitter: @rightsofwriters

Mark A. Fowler is a partner of Satterlee Stephens Burke & Burke LLP. Mr. Fowler regularly represents newspapers, book publishers, magazines, broadcasters, cablecasters, digital media clients, and advertising agencies in defamation, intellectual property, antitrust, and reporters' rights matters. In addition to his litigation practice, Mr. Fowler counsels media clients on a variety of issues and assists them with intellectual property transactions. He performs pre-publication and pre-broadcast review of newscasts, news stories, and books, and assists clients with trademark selection and registration and with proceedings before the U.S. Patent and Trademark Office.

An expert panel take you behind the scenes to explain how to choose a life to tell, compose a proposal, obtain a contract, research the subject, and take the book from cradle to grave.

Steve Weinberg, ASJA, Moderator

Steve has authored biographies as well as a book about the craft of biography. He is also a freelance investigative reporter and profile writer for newspapers and magazines; former executive director, Investigative Reporters & Editors. In addition, he is a prolific book reviewer, and former vice president of the National Book Critics Circle.

Colleen Mohyde

Colleen has been a partner in the Doe Coover Agency since 1992 after a decade as an editor at Little, Brown. She represents an eclectic list of authors, including Pulitzer Prize winners, PEN Award recipients and New York Times bestsellers.

Alane Salierno Mason

Alane is a vice president and senior editor at W.W. Norton. She has worked with such prize-winning and bestselling authors as Stephen Greenblatt, Diane Ackerman, Andre Dubus III, and Michael Honey. Her credits include Vanity Fair, Boston Review, Baltimore Sun, Hemingway Review, and Commonweal. Alane is also the founder of Words Without Borders, the online magazine for literature in translation.

James McGrath Morris

James is a biographer, the executive director of Biographers International Organization (BIO), and editor of the monthly Biographer's Craft; author of Pulitzer: A Life in Politics, Print, and Power. He is working on Eye on the Struggle: Ethel L. Payne's Journey Through the Civil Rights Revolution, a biography of "the first lady of the black press."

Business and finance books remain in great demand thanks to readers seeking tips for boosting careers and making the most of their money. An editor, publicist and author share what works for content and marketing to readers and the media.

Laura Vanderkam, ASJA, Moderator

Twitter: @lvanderkam

Laura is the author of All The Money In The World: What The Happiest People Know About Getting And Spending and 168 Hours: You Have More Time Than You Think. She blogs for CBS MoneyWatch and is a member of USA Today's Board of Contributors.

Brooke Carey

Brooke is an associate editor for the Portfolio, Sentinel, and Current imprints at Penguin Group (USA). She specializes in business, economics, management, entrepreneurship, personal finance, politics, history, and science. Recent titles include The Retirement Heist, by Ellen Schultz, and The Wide Lens, by Ron Adner.

Dan Ambrosio

Dan Ambrosio joined Wiley as a business book editor in 2008 after previous publishing industry positions as both an editor at Warner Books and a literary agent at Vigliano Associates. At Wiley, he has published several national bestsellers including Rainmaking Conversations by Mike Schultz and John Doerr, If You're Not First, You're Last: Sales Strategies to Dominate Your Market, and Beat Your Competition by Grant Cardone.

Jacquelynn Burke

Jacquelynn is a publicist for Portfolio (Penguin Group USA).

Writing for trade publications can generate regular, profitable work. Many trade magazines pay well and use freelance writers--no special expertise required. Discover how to find these publications and learn how writing for them differs from writing for consumer publications.

Lisa Iannucci, ASJA, Moderator

Twitter: @lisaiannucci

Lisa specializes in the real estate, property management and multi-family housing industry. She started writing real estate articles for the Poughkeepsie Journal, and has been a contributing writer to The Cooperator, a publication for co-op and condo owners and management companies, New England Condominium, and Multi-Housing News; co-author, Complete Idiot's Guide to Green Building and Remodeling and The Complete Idiot's Guide to Success as a Property Manager.

Michele Wojciechowski, ASJA

A national award-winning freelance writer and humorist, Michele "Wojo" Wojciechowski has written for many trade publications, including PT in Motion. Michele also writes the humor column, Wojo's World.

Marijke Vroomen Durning, RN, ASJA

Twitter: @MarijkeD

Marijke, RN, is a health writer whose first published article was in a trade magazine, the Canadian Nurse, in the 1990s. Interestingly, the article was on how the Internet could be useful for nurses and nursing students. Marijke now writes for consumer publications and the web and recently returned to trade magazine writing. Her current clients include DrugStore Canada and Canadian Healthcare Manager.

Donald Tepper

Donald is editor of the American Physical Therapy Association's publication PT in Motion (formerly PT Magazine), an 80,000 circulation, monthly magazine. Readers include physical therapists, PT assistants and students of physical therapy.

Kelly Winkler

Kelly Winkler is Vice President of Editorial Services and Content Management at The YGS Group. She is an editorial and business development executive with 24 years of experience in the publishing industry. Kelly manages a full-service content development and editorial team and serves as managing editor to five YGS-produced association magazines including Cleaning & Restoration (RIA), IQ (DBIA), and Club Management (CMAA), Mobility (Worldwide ERC), and Direction (AMSA).

Personal profiles are equal parts choosing and gaining access to a great subject, developing the angle and sometimes gaining cooperation from additional sources to add a little weight to the story. Learn how to do all that plus frame and fact-check personal profiles.

Amy Zipkin, ASJA, Moderator

Twitter: @amyzipkin

Amy is a business journalist who reports on careers, management, small business and personal finance. Her credits include The New York Times, International Herald Tribune, Financial Times, Wall Street Journal and others. Formerly a contributing corporate management columnist for The New York Times feature, "The Boss." Blogs about emerging business trends at www.amyzipkin.com.

Adam Bryant

Twitter: @nytcorneroffice

Adam is the senior editor for features at The New York Times. He also conducts interviews with leaders for his weekly "Corner Office" feature in the Sunday Business Section. He is the author of The New York Times best-seller, The Corner Office: Indispensible and Unexpected Lessons from CEOs on How to Lead and Succeed. Adam was the lead editor of a series on the dangers of distracted driving that won a Pulitzer Prize in 2010.

Jim Impoco

Twitter: @jimpoco

Jim is executive editor of Thomson Reuters Digital and is responsible for integrating the company's online, mobile and digital properties. Jim joined Reuters in September 2009 as enterprise editor for Reuters America. Previously, he held positions as deputy editor of Conde Nast's Portfolio, Sunday Business Editor of The New York Times, assistant managing editor at Fortune, Assistant Managing Editor at US News and World Report and correspondent for the Associated Press based in Tokyo.

Mark Oppenheimer

Twitter: @markopp1

Mark writes the Beliefs column for The New York Times. His journalism has appeared in The New York Times, Mother Jones, The Nation, Slate.com and elsewhere. His third book, Wisenheimer: A Childhood Subject to Debate, a memoir about being a championship public speaker in high school, was just published in paperback. He is the director of the Yale Journalism Initiative.

Plenty of opportunities exist when writing historical nonfiction, from biographies to overviews of a particular era, with themes ranging from military to pop culture and more. Find out how to develop a reputation as an historical expert and to publish nonfiction books on your areas of expertise.

Kelly Boyer Sagert, ASJA, Moderator

Twitter: @kbsagert

Kelly has published eleven nonfiction books and contributed material to multiple other books including Icons of Women's Sport; Joe Jackson: A Biography and American Popular Culture Through History: 1970s. She has written numerous historical pieces for encyclopedias, including for Oxford University Press. Kelly has been commissioned to write three full-length historical plays plus numerous shorter historical performance pieces.

Randy Dotinga, ASJA

Twitter: @rdotinga

Randy Dotinga has been a full-time freelance writer for 13 years. He writes about topics ranging from politics and the media to medicine and local history. He has reviewed nonfiction books for The Christian Science Monitor since 2005 and contributes weekly to the Monitor's Chapter & Verse book blog. Randy is a member of the ASJA Board of Directors.

Steve Kemper, ASJA

Twitter: @stevekemper

Steve Kemper has been a freelance journalist for more than 30 years. His new book, A Labyrinth of Kingdoms: 10,000 Miles Through Islamic Africa, will be published in June 2012. His first book, Code Name Ginger: the Story Behind Segway and Dean Kamen's Quest to Invent a New World was selected by Barnes & Noble for its Discover Great New Writers award. Steve has written for Smithsonian, National Geographic, National Geographic Adventure, National Geographic Traveler, Outside, Wall Street Journal, Yankee, National Wildlife, The Ecologist, Plenty, BBC Wildlife, and many other magazines and newspapers.

Writer's block, pitching anxiety, networking jitters, fear of public speaking, and procrastination have one thing in common: Fear. In this interactive workshop, a therapist and author coach share tactics to help you overcome the fear that's holding you back from a successful writing career.

Jen Singer, ASJA, Moderator

Jen is the author of five books and a prolific blogger at MommaSaid.net and ParentingWithCancer.com. She was ASJA's 2011 keynote speaker.

Jonathan Fields

Twitter: @jonathanfields

Jonathan is a New York dad, husband, author, speaker, AdAge Power 150 blogger, and serial entrepreneur. He contributes to PsychologyToday.com and runs the book marketing educational venture, TribalAuthor.com. He is the author of Career Renegade: How to Make a Great Living Doing What You Love and Uncertainty: Turning Fear and Doubt Into Fuel for Brilliance. He's been featured in The New York Times, The Wall Street Journal, BusinessWeek, FastCompany, Entrepreneur, USA Today, Inc, People, CNBC, PBS Nightly Business Report, FoxBusiness, O Magazine and more.

Jonathan Alpert

Twitter: @JonathanAlpert

Jonathan is a Manhattan-based psychotherapist and author of Be Fearless. He frequently appears on national television to talk about fear and other issues and has been quoted in many publications. His Metro column "No More Drama" reaches more than 1 million people in the New York, Boston, and Philadelphia areas.

Think writing for men's markets means breathing testosterone? Think again. From business to game time, tradition to technology, and FOB fashion to investigative features, men's markets have room for words. Learn about the open windows, the locked doors, the where, the what, and the pay rates.

Seanán Forbes, ASJA, Moderator

Twitter: @Seanan

Seánan Forbes is a freelance writer, photographer, storyteller, and actor -- a proud union girl in two countries. Loosely based in New York and London, she's happiest when traveling, in someone else's kitchen, or a combination thereof. She writes about food, travel, artisans, fitness, quirky corners of the world, and anything else she can get her pen on.

Adina Steiman

Twitter: @AdinaSteiman

Adina is the Food and Nutrition Editor at Men's Health. Previously, she was Senior Editor at Martha Stewart's Everyday Food, a cookbook columnist at the New York Sun, and a cookbook editor at Clarkson Potter.

Jason Feifer

Twitter: @heyfeifer

Jason is a senior editor at Fast Company,. Previously he was senior editor at Men's Health, overseeing celebrity coverage and the magazine's The Best Life section. He's also worked at Boston magazine, and as a daily newspaper reporter. His work has appeared in ESPN the Magazine, Women's Health, New York Times, Washington Post, Associated Press, and others.

Alex Bhattacharji

Alex is the executive editor of Details magazine. He's also served as editor of Budget Living, AdAge and Men's Journal. His credits include Best American Travel Writing, Best American Crime Writing and other anthologies, Details, Entertainment Weekly, Men's Journal, Rolling Stone, and Saveur, among others.

Video is a powerful tool to increase your website or blog's Google search ranking and social media expoure. Hear how authors and video experts say stage a compelling author videos sure to drive more traffic to your site.

Kevin Daum, ASJA, Moderator

Kevin is the author of two #1 Amazon Bestsellers including ROAR! Get Heard in the Sales and Marketing Jungle and Green$ense for the Home, as well as the forthcoming Video Marketing For Dummies. He is also a columnist for Smart Business and has used video and his background in theatre to effectively market his books and services.

Matt Scott

Matt is a New York-based screenwriter, director, actor, video production manager, and film teacher who has created original videos for FunnyOrDie.com and NBC's Dotcomedy site. His freelance work includes numerous documentaries and video projects for educational and theatrical clients. He also serves as a production manager for B Productions and teaches classes and seminars in video writing and production. In October 2010, Matt joined ROARing Video as the President and head of production.

Bettina Hein

Bettina is the founder and CEO of Pixability, Inc., which helps businesses market themselves with video. Prior to Pixability, Bettina co-founded Swiss-based SVOX AG in 2001 and was the initiator of the START, an organization that advances entrepreneurship among college students. She is a frequent speaker on the topics of video marketing and entrepreneurship.

From consumer-oriented service articles to trends and breaking news, the dynamic field of real estate offers plenty of opportunity for writers. Find out how to navigate the real estate landscape from the editors themselves.

Donna Albrecht, ASJA, Moderator

Donna Albrecht specializes in writing about real estate, health, disability and consumer issues. Her work has appeared in a wide range of markets including Entrepreneur (columnist), Contra Costa Times (real estate correspondent), Real Estate Today, Quest (Muscular Dystrophy Association), San Francisco Examiner, Writer's Digest, and online including Medscape.com. She is the author of Buying a Home When You're Single.

Brian Summerfield

Online editor Brian Summerfield writes and edits for the REALTOR® Magazine web site. Along with the Speaking of Real Estate blog, he edits REALTOR® Magazine's Daily Industry News and Business Tips e-newsletters, and manages its online columnists and contributors. Prior to 2009, Brian served as the managing editor for Chief Learning Officer magazine.

Valerie Kellogg

Valerie Kellogg is editor of the LI Home section of Newsday, the Long Island daily. She also runs Newsday's Long Island real estate blog, Real LI (newsday.com/realli), and does a weekly live segment about luxury real estate on News 12 Long Island. She is looking for writers who are knowledgeable about Long Island and can pitch well-targeted ideas. Attendees from other areas will learn techniques that appeal to her and other regional real estate editors.

Suzann Silverman

Suzann Silverman is Editorial Director of Commercial Property Executive(formerly Commercial Property News.

From labor pains and the terrible twos, to the terrible teens and all points in between, your real-life experience as a parent can translate into really great assignments. This interactive panel will give you what you need to know to write for parenting print and online pubs. Hear from the nation's top parenting experts and editors on how a career in this lucrative and highly competitive marketplace is born.

Jennifer Margulis, ASJA, Moderator

Twitter: @jennifermarguli

Jennifer is a Senior Fellow at the Schuster Institute for Investigative Journalism at Brandeis University. She's written three books about parenting; credits include More, The Oprah Magazine, Parents, Fit Pregnancy, Pregnancy; Brain, Child, The New York Times, The Washington Post, dozens of other magazines and newspapers and family.com. Jennifer is currently writing an investigative book, The Business of Baby: How Corporations and Private Interests Skew the Way we Parent.

Sara Carder

Sara is an executive editor at Penguin's Tarcher imprint. A publishing veteran with over fifteen years of experience, she specializes in self-help, spirituality, parenting, and inspirational memoir. Some of her bestselling authors include Daniel Siegel, author of Parenting from the Inside Out, Julia Cameron, author of The Artist's Way, and Betty Edwards, author of Drawing on the Right Side of the Brain. Recent parenting successes include The Idle Parent by Tom Hodgkinson, Grow the Tree You Got by Tom Sturges, and If I Have To Tell You One More Time by Amy McCready.

Lisa Belkin

Lisa Belkin is the Huffington Post's Senior Columnist on Life/Work/Family. She joins HuffPost Parents after a multi-decade stint at The New York Times, where she was variously a national correspondent (based in Houston), a medical reporter, a Contributing Writer for The New York Times Magazine, and the creator of the Life's Work column and the Motherlode blog. The author of several books (including Life's Work, Confessions of an Unbalanced Mom) Belkin was also the host of "Life's Work with Lisa Belkin", on XM Radio, as well as a regular contributor on parenting topics to Public Radio's The Takeaway and NBC's Today Show. Her own personal life/work balance includes her husband, Bruce, her two sons (who are highly amused that anyone thinks she is a parenting "expert") and her Wheaten terrier, Riley, (who thinks he is her third child.)

Diane Debrovner

Diane Debrovner is the deputy editor of Parents , where she has been covering health, child behavior and parenting issues for more than 16 years. She frequently represents the magazine on television including The Today Show, The Early Show, Good Morning America, and MSNBC. She previously held positions at Health, Woman's Day, and American Druggist magazines. A graduate of Yale University and a native New Yorker, she is the mother of two daughters, ages 6 and 18.

Molly Brouillette

Molly Brouillette is a Senior Publicist at Penguin's Tarcher imprint, which focuses on self-help and personal growth books. Prior to her current role, she worked in the publicity departments for the HarperOne, Avery and Gotham imprints of Penguin and Harper Collins.

Innovative design thinking - in product and graphic design, architecture and urban planning, business and branding-happens in all corners of the world. Design permeates everything everywhere, including in places beyond and in between Milan, London, and New York. Listen in on a discussion about the hot design topics, and get ideas about how to write about the movements simmering in your own region.

Caroline Tiger, ASJA, Moderator

Twitter: @carolinetiger

Caroline has written about design from Baltimore to Bordeaux for publications including Metropolis and the New York Times' T Design magazine. She covers Philadelphia's thriving design scene as a columnist for the Philadelphia Inquirer and in her blog, The Objectorialist. She has authored and ghostwritten several design titles, including City Walks: Philadelphia.

Alice Twemlow

Twitter: @dcrit

Alice has written about design for publications including Communication Arts, Good, New York, and The Architect's Newspaper. She is also the author of What is Graphic Design For? and StyleCity New York. She currently chairs the Design Criticism MFA program at the School of Visual Arts.

Amanda Dameron

Twitter: @AmandaDameron

Amanda Dameron has been a design and architecture editor since the early aughts, working and writing for such publications as Dwell, Architectural Digest, Urbis, Conde Nast Traveler, Western Interiors & Design, Los Angeles Magazine and Elle Decor UK. She is the Editor in Chief of Dwell Media, and oversees the company's creative content across all its platforms.

Paul Makovsky

Twitter: @MetropolisMag

Paul started his design career in exhibition design at the Cooper Hewitt and then at the graphic design firm, Design Writing Research. He is currently editorial director of Metropolis magazine, where he has been for 11 years.

Aisha Speirs

Aisha is the New York editor of Monocle--a monthly briefing on global affairs, business, culture and design--and Monocle 24, the brand's 24-hour live radio service. She was formerly assistant editor at Surface magazine.

From marathons to Zumba, fitness topics can be found in nearly every publication for readers of all backgrounds. Find out from top fitness editors what it takes to muscle into this ever-popular area.

Sheryl Kraft, ASJA, Moderator

Twitter: @sherylkraft

Sheryl is a freelance journalist, blogger and essayist. Her writing covers all areas, with a concentration in health, wellness, breast cancer, and fitness. Her work appears in JAMA, AARP, Prevention, EverydayHealth.com, WeightWatchers.com, Woman'sDay.com, Healthy Woman/Bottom Line and more.

Pam O'Brien

Pam O'Brien is the Executive Editor of Fitness, where she oversees the magazine's nutrition, fitness, health, beauty, celebrity and features coverage. She was formerly Articles Director at Organic Style, supervising news, health, celebrity and lifestyle stories and booking celebrity covers. Prior to that, O'Brien was the Executive Editor of Lifetime, where she helped launch the magazine, Executive Editor of Ladies' Home Journal, and she served as senior editor of More magazine. She has appeared on many national TV and radio programs, including GMA, The Early Show, Today, Fox News Live, CNN Headline News, Extra!, Access Hollywood and Inside Edition.

Diana Kelly

Diana Kelly is a senior online editor at Prevention.com and has been working there for three years. Diana covers weight loss and fitness topics for the website, in addition to running Prevention magazine's syndication partnerships with MSN's Fitbie, MSN, MSNBC, Yahoo!, Yahoo! Shine, FitSugar/BellaSugar, and more. Diana also manages Prevention magazine's social media platforms on Facebook, Twitter, and Pintrest. Prior to Prevention.com, Diana was an editor at WeightWatchers.com for three years. Her favorite part of her job is sharing fun health news like how dark chocolate, red wine, good friends, vacations, and more sleep can benefit your overall health. She tries to apply these principles as often as possible to her own life. You can learn more about Diana Kelly on her website: DianaKelly.com, or connect on LinkedIn.

One word or sentence can translate into thousands of dollars and loads of work. Learn how to hone in on and tone that all-important one word or short sentence to build your brand online, over the phone, through your work, and in person and how your brand can equal more work and money.

Laura Laing, ASJA, Moderator

Laura, the author of Math for Grownups, has written for Parents, American Baby, Pregnancy, Parade, The Advocate, and AAA Traveler. Her clients include Association of University Centers for Disabilities, Kennedy Krieger Institute, University of Baltimore, Harford Insurance Company, and Apex Learning.

Alisa Bonsignore

By day, Alisa is a writer and strategist, clarifying complex ideas at the intersection of healthcare and technology. By night, she raises a curious kindergartner, runs with Team in Training, and spends her "free" time researching a book based on the ideas and stories that are at the heart of her blog, http://WhatWouldBettyDo.com.

Sherry Beck Paprocki, ASJA

Sherry is co-author of The Complete Idiot's Guide to Branding Yourself and president of R.S. Rock Media, Inc., where she works with a dedicated team of professionals to produce award-winning content for both print and digital products. Trained as a journalist, Paprocki has had a long-time freelance career and has authored more than a dozen books. Her juvenile biography about Oprah Winfrey, a well-known personal brand, was named to the 2006 Nonfiction Honor List created by the Voice of Youth Advocates (VOYA).

Writing for regional magazines is satisfying and yeilds a great hourly rate. Learn how to cover subjects in your hometown and local region--the turf you know best. Find out how to expand your business with locally-grown stories.

John Rosengren, ASJA, Moderator

John has written for Sports Illustrated, Men's Journal, Penthouse, Reader's Digest, Men's Health, Runner's World, and other national publications, but his bread and butter over the past thirty years has been regional magazines. He is president of ASJA's Upper Midwest chapter.

Sarah Francis, ASJA

Sarah has been the editor of Rhode Island Monthly, an award-winning city and regional consumer magazine, since 2005. She's also spent years in the trenches as a freelance writer for numerous national and local magazines and newspapers, and began her glossy magazine career as a copy editor and fact-checker at Philadelphia magazine.

Joel Hoekstra

Joel is editor of Minnesota Monthly, an award-winning general-interest publication based in Minneapolis-St. Paul. A former freelancer, he's familiar with the challenges and rewards that both writers and editors face in getting a good story published. He has interviewed such luminaries as Morgan Freeman, Jane Goodall, Tony Hilfiger, and Peter Ustinov, has contributed to numerous national and regional publications, and is currently working on a true-crime book about identity theft.

Successful editor-writer relationships take great balance and definition of boundaries. Editors provide insight into how writers can develop mutually beneficial professional liasons.

Margie Goldsmith, ASJA, Moderator

Twitter: @margiegoldsmith

Margie is a NYC-based freelance writer who has hiked, biked, paddled, climbed run, and luxuriated in 118 countries on 7 continents and written about them all. She is a contributing writer for Elite Traveler, contributing travel editor of Women's Running, and blogs for HuffingtonPost; credits include Robb Report, Business Jet Traveler, Affluent Traveler, Travel and Leisure, American Airlines, Private Clubs, and others.

Michael D. Espindle

Mike is Elite Traveler's group managing editor, a Folio award-winning journalist and a noted authority on luxury motoring, private aviation and fine timepieces. Prior to joining Elite Traveler, Mike was an independent new media producer, creating rich media content for digital companies like Opus360 and Universal Media and has served on the editorial teams for various publications at Primedia, Scholastic, Norman Lear's Act III Communications and Ziff-Davis.

Kate Appleton

Kate Appleton is a senior digital editor for Travel + Leisure, where she oversees the website's editorial calendar and assigns and edits original content. She collaborates with the magazine team and with content partners. Previously, she was an editor for Budget Travel's website, helping to shape the editorial vision from its launch, managing the e-mail newsletter, and writing magazine pieces, including a cover story on Piedmont, Italy. A native New Yorker, Kate has also worked as an editor and writer for New York magazine's website.

Emily Listfield

Emily Listfield is an assigning and contributing editor for Parade where she oversees the news section and special sections, and writes numerous cover stories. She is a contributing writer for More as well. Previously, she was Editor in Chief of Fitness, Executive Editor of McCall's and Features Director of Self. She is also the author of seven novels, including one named a Notable Book of the Year by the New York Times.

Maria Streshinsky

Editor in Chief Maria Streshinsky comes to Pacific Standard) from The Atlantic in Washington, D.C., where for four years she served as managing editor, responsible for editorial production of the 154-year-old magazine. At The Atlantic, she managed a staff of more than 25 editors, art directors, and interns. She also edited a variety of stories. She developed The Atlantic's Fiction-for-Kindle program with Amazon, working with such authors as Christopher Buckley, Joyce Carol Oates, and Paul Theroux. In 2009 she won the Atlantic Media Company 2009 Chairman's Award, for editing excellence. 



In 140 characters you can attract a new client, endear yourself to an editor or score a terrific new source. And this panel is stocked with social media experts who will demonstrate the most business-savvy ways Twitter can bulk up your freelance career.

Jackie Dishner, ASJA, Moderator

Jackie is the author of Backroads & Byways of Arizona. Whether it's travel, lifestyle or self-development, she brings experiences to life! Published credits include several AAA publications, Arizona Highways, Fast Company, Sunset, The Writer, Wine Enthusiast, HGTV.com, and many others.

Stephanie Schwab

Twitter: @socialologist

Stephanie is the Founder and CEO of Crackerjack Marketing, a digital marketing agency specializing in content and social media strategy, training and execution. Stephanie has 15 years' experience in digital media, with the last seven focused in PR and social media, and has worked with well-known clients including Target, Graco Baby, Lion Brand Yarn, 99designs, and Kaplan Test Prep. She is also the founder of Social Media School, a hands-on training program which helps small businesses and individuals get up and running using social media. Stephanie previously worked for award-winning PR and social media agencies Kaplow PR and Converseon.

Kayt Sukel, ASJA

Twitter: @kaytsukel

Kayt is a passionate traveler and science writer. Her work has appeared in the Atlantic Monthly, New Scientist, USA Today, The Washington Post, ISLANDS, Parenting, Bark, American Baby, and National Geographic Traveler. She is a partner at the award-winning family travel website Travel Savvy Mom, and is also a frequent contributor to the Dana Foundation's many science publications.

Randy Dotinga, ASJA

Twitter: @rdotinga

Randy has been a San Diego-based freelance writer for 13 years. He writes about books, medicine, politics, media and other topics for The Christian Science Monitor, Newsday, Voice of San Diego, HealthDay News, MSNBC.com, Health Behavior News Service and other clients. Randy is a member of the ASJA Board of Directors.

Learn from the editors themselves how to tap into the growing senior market with on-target pitches and compelling articles that resonate with readers 50 and over. Discussion will include print and online outlets.

David Budin, ASJA, Moderator

Twitter: @davidbudin

David Budin, ASJA; pop-music, arts, pop culture, food author and journalist; musician and producer; comedian and comedy writer; former editor of Cleveland Magazine and others; print credits include LA Times, Delta Sky, Performing Songwriter, Country Song Roundup, US Airways and others.

Paula Span

Twitter: @paula_span

Paula Span has written the New Old Age blog for the New York Times since 2009. She is the author of When the Time Comes: Families With Aging Parents Share Their Struggles and Solutions, published by Hachette in 2009. A former Washington Post staff writer and a freelance contributor to a raft of publications (Wall Street Journal, New York, Esquire, Glamour, Newsweek et. al.), she teaches at the Columbia University Graduate School of Journalism.

Leslie Quander Wooldridge

Twitter: @lesliequander

Leslie Quander Wooldridge is the senior associate editor of AARP The Magazine, the largest-circulation magazine in the world, with more than 35 million readers. She currently edits front-of-book news and trends pages, which include health topics, along with back-of-book relationships content. Leslie also manages the @aarpmag Twitter feed and is a freelance writer for other outlets, including the health section of USNews.com.

Richard Eisenberg

Twitter: @richeis315

Richard Eisenberg is Senior Web Editor for the Money & Security and Work & Purpose channels of the soon-to-launch website, NextAvenue.org, a PBS initiative. He was formerly Front Page Finance Programmer for Yahoo, Executive Editor for Money magazine, Senior Editor at CBS MoneyWatch.com, Special Projects Director and Money Editor for Good Housekeeping, and a freelance writer and editor for assorted magazines and websites. He is the author of How to Avoid a Mid-Life Financial Crisis and The Money Book of Personal Finance.

Investigative journalists thrive on uncovering the great stories of our time. Award-winning reporters reveal how to come up with an idea, where to find useful sources, ways to uncover the truth and how to stay out of legal hot water.

Beverly Gray, ASJA, Moderator

Twitter: @Bev_Movieland

Beverly, who once investigated the educational establishment for The Jewish Journal of Greater Los Angeles, is the author of the tastefully titled Roger Corman: Blood-Sucking Vampires, Flesh-Eating Cockroaches, and Driller Killers. She has also published Ron Howard: From Mayberry to the Moon . . . and Beyond. Her blog, Beverly in Movieland, covers movies, movie-making, and growing up Hollywood-adjacent.

Bill Dedman

Twitter: @billdedman

Bill won the 1989 Pulitzer Prize in investigative reporting for "The Color of Money," a series of articles in The Atlanta Journal-Constitution probing racial discrimination by mortgage lenders in middle-income neighborhoods. In 2008, the Society of Professional Journalists gave him a national award for his msnbc.com articles and video investigating firefighter deaths. In 2011 he earned a Best in Business award for investigative reporting from the Society of American Business Editors and Writers for his exploration of mysterious heiress Huguette Clark She and her family will be the focus of his upcoming book for Random House.

Kate Zernike

Twitter: @kzernike

Kate is a national correspondent for The New York Times, where she has worked since 2000, and the author of Boiling Mad: Inside Tea Party America. At the Times, she was a member of the team that shared the 2002 Pulitzer Prize for explanatory reporting for a series of stories about Al Qaeda and the September 11 attacks. She has also covered education, criminal justice, Congress, and four national elections for The Times, and is a frequent contributor to the paper's Styles and Sunday Review sections.

Jim Frederick

Twitter: @Jim_Frederick

Jim is the Editor of TIME International and author of Black Hearts: One Platoon's Descent Into Madness in Iraq's Triangle of Death. He has previously served as the editor of TIME.com, as a Senior Editor in TIME's London office and as TIME's Tokyo Bureau Chief. He is also co-author, with former US Army Sergeant Charles Robert Jenkins, of The Reluctant Communist: My Desertion, Court-Martial, and Forty-Year Imprisonment in North Korea.

From baking the perfect souffle to planning post-exercise meals, food and nutrition topics appeal to nearly everyone. Learn the recipe for topics food and nutrition editors crave.

Alice Lesch Kelly, ASJA, Moderator

Alice is a freelance health and nutrition writer. Her work has appeared in more than 50 publications and websites, including The New York Times, The Los Angeles Times, More, Shape, iVillage.com, Reader's Digest, Prevention, Martha Stewart Living, VIV, Woman's Day, and Fit Pregnancy. She has also co-written/contributed to many books, including Healthy Eating During Pregnancy.

Samantha Cassetty M.S., R.D.

Samantha Cassetty is the nutrition director at the Good Housekeeping Research Institute.

Bob Barnett

Twitter: @BobBarnett

Bob Barnett is director of custom health at iVillage/NBC Universal.

Andrea Bartz

Twitter: @andiba

Andrea Bartz is senior health and nutrition editor at Whole Living. She is originally from Milwaukee and has a BS and an MS in magazine journalism from Northwestern University. Before joining Whole Living, she worked as an editor at Psychology Today and SELF. She's also the coauthor of Stuff Hipsters Hate: A Field Guide to the Passionate Opinions of the Indifferent, a humor/pop-culture blog-cum-book published in 2010. She enjoys live music and cheese plates.

The glossy and glamorous pages of art magazines tout the bylines of writers with diverse backgrounds - not just art majors. And even if you're not an art historian you can write for these thriving markets. Find out what art magazines are looking for today and how to establish yourself as a knowledgeable writer on the arts.

Pamela D. Toler, ASJA, Moderator

Twitter: @pdtoler

Pamela specializes in writing about history and the arts, sometimes loosely defined. She is particularly interested in the times and places where two cultures meet and change each other.

Jonathan Lopez

Jonathan is editor-at-large of Art & Antiques and a contributing writer on art and culture for The Wall Street Journal and the Associated Press; author of The Man Who Made Vermeers: Unvarnishing the Legend of Master Forger Han van Meegeren.

Lee Adair Lawrence

Lee Lawrence began writing about art in the 1990s. A freelancer, her work appears in American Style magazine, the Wall Street Journal, the Christian Science Monitor, and other publications.

Paula Baxter, ASJA

Twitter: @SWsouvenirs

Paula is a professor of humanities and writes about Native North American art and design, decorative arts and design history, and historical nonfiction and fiction. She authored Encyclopedia of Native American Jewelry, Southwest Silver Jewelry and Southwestern Indian Rings. Her print credits include Magazine Antiques, American Indian Art Mag and Journal of Antiques and Collectibles.

Carol Kino

Carol Kino is a contributing editor at Art & Auction and a regular contributor to the New York Times and Town and Country. Her work has appeared in Vogue, Domino, New York, Bloomberg News, and other venues. In 2007, she was chosen as a USC Arrenberg/Getty Arts Journalism Fellow.

Dreaming of making the leap from journalist to novelist? Find out how three top writers used the research and writing skills they honed in their nonfiction work to make their fiction dreams come true-and get the tricks of the trade that will help you finish and sell your manuscript.

Camille Noe Pagán, ASJA, Moderator

Twitter: @cnoepagan

Camille is the author of the novel The Art of Forgetting and a journalist whose credits include Glamour, Parade; O, The Oprah Magazine, SELF and Women's Health.

Dawn Tripp

Twitter: @dawntrippwriter

Winner of the Massachusetts Book Award in fiction, Dawn is the author of three novels: Moon Tide, The Season of Open Water, and Game of Secrets, a Boston Globe bestseller. Her essays have appeared on NPR and online at Psychology Today. She teaches a workshop on structuring the arc of a novel out of fragments of fact and fiction.

Nichole Bernier

Twitter: @nicholebernier

Nichole has been a contributing editor with Condé Nast Traveler magazine for 14 years, and was previously on staff as the magazine's golf and ski editor. A graduate of the Columbia Graduate School of Journalism, she's written for Elle, Men's Journal, Child, Boston, This Old House and others. Her first novel, The Unfinished Work of Elisabeth D., will be published in June 2012.

Therese Walsh

Twitter: @ThereseWalsh

Therese is the author of The Last Will of Moira Leahy, a finalist for the 2010 RITA Award for Best First Novel, and the co-founder of WriterUnboxed.com. A former editor at Prevention magazine who holds a graduate degree in psychology research, Walsh's research skills have heavily influenced both her fiction and her blogging career.

Online markets offer nearly instant gratification. Stories may be assigned, published, and even paid for before you flip the page on your calendar. Learn how to pitch and package your work for online markets, and hear site-specific secrets from three editors.

Dawn Papandrea, ASJA, Moderator

Twitter: @dawnpapandrea

Dawn writes for both print and online publications including Parenting, Family Circle, Parents, CreditCards.com, AOL.com, and BankRate.com. She also blogs and writes for iVillage.com and Contently.com.

Stephanie Valera

Stephanie is editor and manager of arts, culture and lifestyle content for CBS Local Digital Media. She has previously worked for NBC Universal and BBC America, and is a contributor at HuffingtonPost.com.

Abby Lerner

Abby Lerner is the senior web editor of Shape.com.

Martha Flores

Martha Flores is the VP of Editorial for Demand Media, working primarily with premium content.

Landing a great gig with a women's market is easier than you think. Four top editors dish on how to grab their (and other editors') attention with a killer query, endear yourself during the editing process and take you behind the scenes at their editorial offices. Then stick around for the pitch fest in the second hour.

Gina Roberts-Grey, ASJA , Moderator

Twitter: @ginarobertsgrey

Gina has written scores of articles for women's print and online markets including All You, Glamour, Better Homes & Gardens, Family Circle, Woman's Day, Redbook, Self, Essence, MSN.com, iVillage and others. Gina is a member of the ASJA Board of Directors and chair of ASJA's Grievance Committee. She is also a freelance editor and founder of celebrityhealthminute.com.

Celia Shatzman

Celia is an associate editor at Family Circle, where she works on everything from real-life stories to pop culture, entertainment, parenting, and finance articles. Celia got her start in the glossy magazine world as an editorial intern at Glamour and has been a research editor at Lucky and an editorial assistant at Weight Watchers Magazine. She has freelanced for Glamour, Marie Claire, SELF, Teen Vogue, NYLON, Time Out New York and New York, among others. When she's not writing, Celia enjoys traveling, reading, and learning to play tennis.

Heather Graham

Heather is the deputy health editor at iVillage. She got her start as an intern for Paper Magazine's web site in 1998 and since then has written for several sites such as Papermag.com and Mediabistro, as well as several local publications, like New York Moves and Manhattan South. In 2004 she earned a master's degree in Journalism & Mass Communication from New York University where she created her own digital publication, Street Level. Heather taught journalism in the Girl Scout Scholars Program for three years and is finishing her second year as a mentor with Girls Write Now.

Barbara Brody

Barbara is the health director at Shape, where she develops, writes, and edits a wide variety of health and wellness stories. Previously, she spent several years as the health editor at Woman's Day, where she worked on the print magazine, blogged for womansday.com, and hosted audio podcasts and web videos. Earlier in her career, she held staff positions at More and Weight Watchers Magazine. Barbara has worked on stories that have garnered several National Health Information Awards, as well as awards from the American Society of Journalists and Authors (ASJA), the National Bone Marrow Donor Program, and the American Academy of Allergy, Asthma and Immunology. A judge for the Association for Health Care Journalists (AHCJ) annual contest, she has counseled freelance writers at numerous events and served as a guest speaker in New York University and New School classes.

Celia Shatzman

Celia is an associate editor at Family Circle, where she works on everything from real-life stories to pop culture, entertainment, parenting, and finance articles. Celia got her start in the glossy magazine world as an editorial intern at Glamour and has been a research editor at Lucky and an editorial assistant at Weight Watchers Magazine. She has freelanced for Glamour, Marie Claire, SELF, Teen Vogue, NYLON, Time Out New York and New York, among others. When she's not writing, Celia enjoys traveling, reading, and learning to play tennis.

Not all book ideas are created equal. Some books soar while others sink. Hear from pros (whose ideas have soared) how to frame your book--from proposal to publicity--so it will fly off the shelves (or onto e-readers)!

Holly Tucker, ASJA, Moderator

Twitter: @history_geek

Holly Tucker is author of Blood Work: A Tale of Medicine and Murder in the Scientific Revolution, a finalist for this year's LA Times Book Prize in Science/Technology. Holly's writing has been published in the Wall Street Chronicle, New Scientist, Christian Science Monitor, and the San Francisco Chronicle. For her day job, she teaches at Vanderbilt University.

Debbie Koenig, ASJA

Debbie is an award-winning food, diet, and parenting writer, and the author of the cookbook Parents Need to Eat Too: Nap-Friendly Recipes, One-Handed Meals & Time-Saving Kitchen Tricks for New Parents. She's written for such publications as The New York Times, The Washington Post, American Baby, Kiwi, Weight Watchers, and Fit Pregnancy.

Janet Goldstein

Janet Goldstein is a leading idea and publishing strategist, the co-founder of Book Breakthrough NYC, a 3-day publishing workshop for authors and entrepreneurs, and a former editorial executive at 3 of the largest NYC publishers. Her best-selling authors and clients have included Barbara Kingsolver, Jo-Ann Mapson, David Allen, Wayne Dyer, Harriet Lerner, and the Dalai Lama. She loves to work with writers of narrative nonfiction, commercial literary fiction, executives, nonprofits, and self-help experts to take their stories, ideas and businesses to a new level of impact and success. She is the co-author of It's Not About the Coffee (with former Starbucks president Howard Behar).

Time is money. And yet there are only 24 hours in a day. So how do you get more done in less time? That's just what this panel will show you. We will give you the very specific tips you need to get 2 hours' worth of work done in 1 -- so you can earn twice as much an hour without compromising quality.

Salley Shannon, ASJA, Moderator

Salley Shannon, currently ASJA President, has written for a number of national publications, including Woman's Day, More, Smithsonian, Reader's Digest, Good Housekeeping, Parents, Parenting, and many others. She writes for corporations and nonprofits, such as Exxon-Mobil and Sister-to-Sister, the Women's Heart Health Foundation. Shannon has been a full-time freelance writer for more than 20 years.

Constance Hale, ASJA

Constance is a San Francisco-based journalist and the author of Sin and Syntax and the upcoming Vex, Hex, Smash, Smooch. She writes about writing and the writing life at www.sinandsyntax.com.

Experts in sales talk about making rain all the time. What do they know that writers don't know? This session will focus on sales tactics used by those who bring in top-dollar revenue in any field. You'll learn sales and marketing techniques, as well as tactics necessary to brush up your personal brand in today's ultra-competitive world.

Sherry Beck Paprocki, ASJA, Moderator

Twitter: @sherrypaprocki

Sherry is co-author of The Complete Idiot's Guide to Branding Yourself and president of R.S. Rock Media, Inc., where she works with a dedicated team of professionals to produce award-winning content for both print and digital products. Trained as a journalist, Paprocki has had a long-time freelance career and has authored more than a dozen books. Her juvenile biography about Oprah Winfrey, a well-known personal brand, was named to the 2006 Nonfiction Honor List created by the Voice of Youth Advocates (VOYA).

The World Wide Web offers unlimited opportunities to make money and reach millions of readers. Come and learn how to find high-paying markets and develop concise, clickable content.

Kate Hanley, ASJA, Moderator

Twitter: @KateHan

Writer, yoga teacher and ambassador of chill, Kate Hanley is a veteran of the web world. She was executive producer at iVillage, consulted for cable networks AMC and IFC on their Internet strategy, and has written mountains of articles for sites and clients, including the Cleveland Clinic, LHJ.com, GoodHousekeeping.com, RealBeauty.com, StyleUnited.com, SesameStreet.org, and Lifescript.com. She also started her own website, msmindbody.com, in 2005. Devoted to helping frazzled working moms slow down, breathe deep, and trust their gut, Kate is the author of The Anywhere, Anytime Chill Guide: 77 Simple Strategies for Serenity. Find her at msmindbody.com, Facebook.com/MsMindbody, and @KateHan.

Tiffany Black

Twitter: @Minnie6998

Tiffany is Manager, Social Media at CBS Sports. She works with CBS Sports Production, Communications and Interactive teams as well as CBS Sports announcers to implement social media and marketing across various social media platforms. Prior to this, she was a senior producer at Inc.com and the editorial producer at InStyle.com. She has also been a producer at SportsIllustrated.com, and a sports producer at The New York Times on the Web, among many others.

Kellie Gould

Kellie is the Co-Founder of She & Me, a content strategy and development consultancy. She & Me has created web strategies and content for a variety of clients including, Cleveland Clinic, Turner Broadcasting, The College Board, Kaboodle, Pace Communications and many others. Prior to founding She & Me, Kellie was Senior Vice President and Editor-in-Chief for iVillage, where she was responsible for creating and executing all editorial product vision and leading the editorial and community teams.

George Giokas

George Giokas is Senior Director of Custom Content and one of the founders of HealthDay, the largest syndicator of consumer health news in the country. He also serves as Chairman of the Board. Giokas has had a long career as a journalist, mostly with Newsday, serving as one of its top executive editors. He is also a screenwriter and a graduate of UCLA's School of Theater, Film and Television's professional program.

Tiffany Black

Tiffany is Manager, Social Media at CBS Sports. She works with CBS Sports Production, Communications and Interactive teams as well as CBS Sports announcers to implement social media and marketing across various social media platforms. Prior to this, she was a senior producer at Inc.com and the editorial producer at InStyle.com. She has also been a producer at SportsIllustrated.com, and a sports producer at The New York Times on the Web, among many others.

From e-mails and RSS feeds to Google Alerts, this session will provide hands-on information about how to tame this mountain of electronic information and create a more productive work environment. Experts will cover specific tools and applications that can bring sanity back into your writing life.

Sam Greengard, ASJA, Moderator

Twitter: @samthewriter

Samuel Greengard is the author of AARP Crash Course in Finding the Work You Love and has written articles for AARP, The Magazine; American Way, Discover, Hemispheres, Los Angeles, Wired, Workforce Management and many others. He is a past president of ASJA.

Beauty may be in the eye of the beholder, but it's also in the eye of a writer's pocketbook. Learn how the latest skin care and makeup trends can earn you big bucks in this tell-all panel.

Melanie Haiken, ASJA, Moderator

Twitter: @MelanieHaiken

Melanie has written about health, beauty and fitness for national magazines and websites for more than a decade. Her features have appeared in MORE, Ladies' Home Journal, Fitness, Health, Real Simple, Yoga Journal, and her cover lines have shouted from supermarket shelves. She writes the Adventures in Health column for Forbes.com, is a Senior Editor at Caring.com, and has her own blog, www.Health-Conscious-Travel.com.

Genevieve Monsma

Genevieve is the Beauty Director of More magazine. She has covered the beauty market for more than 15 years, reporting on hair, skin, and makeup for a wide variety of readers. She was previously the Deputy Beauty Director of Marie Claire, the Beauty Director of Shape, the Beauty Director of CosmoGirl, and the Associate Beauty Editor of Redbook.

Susan Moynihan

Editor in Chief, SPA and Destination Weddings & Honeymoons.

You have an idea for the next bestseller, but your book won't get off the ground without a killer proposal. Learn what it takes to craft a winning proposal so you snag the deal of your dreams. Hear expert panelists decipher the different sections of a book proposal, including what catches their interest and how to turn around a less-than-perfect proposal.

Daylle Deanna Schwartz, ASJA, Moderator

Twitter: @daylle

Daylle is the author of 13 books, including Nice Girls Can Finish First and Effortless Entrepreneur. She writes for HuffingtonPost.com and Beliefnet and has been a guest on 500+ TV and radio shows, including Oprah.

Tom Mayer

Twitter: @tomstonemayer

Tom joined W. W. Norton & Company in 2004. Now a senior editor, he publishes a wide range of books in history, culture, the arts, music, biography, journalism, fiction, and graphic novels. Some of his best-known projects are Sarah Thornton's Seven Days in the Art World, Diana Athill's National Book Critics Circle Prize-winning memoir, Somewhere Towards the End, and Brooke Gladstone and Josh Neufeld's New York Times bestseller, The Influencing Machine.

Michelle Howry

Michelle is a senior editor at Touchstone/Simon & Schuster, where she acquires and edits nonfiction books in a wide variety of categories, including health, self-help, parenting, history, biography and autobiography, science, and pop culture.

Shannon Welch

Shannon is senior editor at Scribner. Shannon has acquired and edited books such as Laird Hamilton's Force of Nature, Jacqueline Novogratz's The Blue Sweater, former first lady Rosalyn Carter's Within Our Reach, and legendary marathoner Alberto Salazar's upcoming autobiography, among others.

Tom Mayer

Tom joined W. W. Norton & Company in 2004. Now a senior editor, he publishes a wide range of books in history, culture, the arts, music, biography, journalism, fiction, and graphic novels. Some of his best-known projects are Sarah Thornton's Seven Days in the Art World, Diana Athill's National Book Critics Circle Prize-winning memoir, Somewhere Towards the End, and Brooke Gladstone and Josh Neufeld's New York Times bestseller, The Influencing Machine.

Covering politics takes panache and the abilty to write to persuade. Learn the ins and outs of this thriving genre so your byline can join the ranks of masterful political writers whose work appears frequently in magazines, newspapers and online.

Nancy Shepherdson, ASJA, Moderator

Nancy is a political activist who has written and blogged about politics for years. She just hasn't made much money at it. Nancy is the author of five books and hundreds of magazine articles, mostly on subjects other than politics. She is counting on her panelists for insights into how to make money -- or at least get famous -- punditing about politics.

Chuck McCutcheon, ASJA

Chuck McCutcheon has been a Washington, D.C.-based reporter and editor since 1995. He is the co-author of National Journal's Almanac of American Politics 2012, a book that is often described as the Bible of U.S. politics, and between freelance assignments is currently helping to edit National Journal's political coverage. Earlier, he was co-editor of the book Politics in America. He has written for such publications as the Christian Science Monitor and National Geographic.com, and is the author of two books of his own: Nuclear Reactions: The Politics of Opening a Radioactive Waste Disposal Site and What Are Global Warming and Climate Change? Answers for Young Readers.

Nona Willis Aronowitz

Nona Willis Aronowitz is an associate editor/writer about politics at Good Magazine and its web site. Nona's features, essays, reviews, and interviews have appeared in The Chicago Tribune, The Village Voice, The Nation, The New York Observer, Salon, BUST, Popmatters.com, Tango Magazine, Skirt!, VenusZine, and The Brooklyn Rail. She has held internships and fellowships at The Village Voice, Salon, Legal Momentum, and Tango Magazine.

A powerful social networking tool, LinkedIn helps you find sources, connect with colleagues and build your personal brand. Learn how to use apps, answer questions and participate in groups to make your profile stand out in a crowd.

Susan Johnston, ASJA, Moderator

Twitter: @UrbanMuseWriter

Susan has covered business and lifestyle topics for publications including Bankrate.com, The Boston Globe Magazine, Parade, Self, US News & World Report, and The Writer. She's the author of the ebook LinkedIn and Lovin' It.

Allison Hemming

Allison is the founder of The Hired Guns, a digital talent agency based in NYC. She is the author of the no-nonsense job-hunting guide Work It!: How to Get Ahead, Save Your Ass and Land a Job in Any Economy and evangelizes on career topics ranging from personal branding to utilizing flexible talent in building the companies of the future. Allison has been featured in The New York Times, The Wall Street Journal, New York Post, Newsday, and on The Today Show, CNN, Good Morning America, NPR, PBS and many other media outlets. She currently serves as the "One Minute Mentor" for Fortune Magazine.

Whether compelling narrative is what inspired you to become a writer or is a nut you're dying to crack, you can learn how to spot a story that could be developed as a narrative. Hear from editors at the nation's top magazines about the narratives -- and pitches -- that catch their attention.

Katherine Lewis, ASJA, Moderator

Twitter: @KatherineLewis

Katherine is an award-winning writer on money, work and family; her print credits include AARP Bulletin, Money, New York Times, Parade, USA Today and the Washington Post magazine; online credits include Fortune, Slate, MSN Money, About.com, Bankrate.com, Fiscal Times.

Katherine Stirling

Katherine Stirling joined Vanity Fair as articles editor in 2010, and has edited and written for The New Yorker and Vanity Fair.

Ilena Silverman

Ilena Silverman is an articles editor at The New York Times Magazine. Ilena has been an editor at Harper's Magazine, Vogue and GQ.

Video has become an important marketing tool for authors. Whether you're preparing for a television interview, creating a book trailer, or trying to interest a publisher, these experts will help you look and sound your best on video. Presenters will address how to hone your personal style, develop an appealing speaking voice, and craft effective messages.

Eileen Kennedy-Moore, PhD, ASJA, Moderator

Twitter: @psychauthormom

Eileen Kennedy-Moore, PhD, ASJA; Princeton, NJ psychologist; author: Smart Parenting for Smart Kids, The Unwritten Rules of Friendships, What About Me? 12 Ways to Get Your Parents' Attention Without Hitting Your Sister; blog: Growing Friendships at PsychologyToday.com.

Nancy Daniels

Nancy Daniels, "The Voice Lady"; founder of Voice Dynamic, offering voice training, voice improvement, and public speaking solutions through seminars, corporate training, and group workshops; creator of Voicing It! dvd training program; helping clients find their "real" voice and correct problems such as low volume, nasality, or childlike tone.

Brad Phillips

Brad Phillips, "Mr. Media Training"; president of Phillips Media Relations, a media and presentation training firm with offices in Washington, DC and New York City; former broadcast journalist and producer; creator of the popular Mr. Media Training blog; offering media and presentation training and message development workshops.

Health stories are a staple for consumer and niche publications and websites, covering babies to seniors, and everyone in between. At this panel a variety of top health editors will give you guaranteed strategies for health writing success.

Debbie Abrams Kaplan, ASJA, Moderator

Twitter: @friscokids

Debbie is a medical, health and travel writer. Print credits include Los Angeles Times, Chicago Tribune, Shape, Doctor's Digest, Atlantic Health Systems and others. Online credits include diagnosticimaging.com, HealthyWoman (Bottom Line), sharecare.com, Fierce Health Payer and others.

Jennifer Rainey Marquez

Jennifer joined Parade in 2011 as a senior editor covering health, among other topics. She is responsible for developing and overseeing all weekly health and science coverage, including 6 to 8 health cover stories each year. Jennifer was formerly the senior health editor at O: The Oprah Magazine, where she edited articles on disease prevention, nutrition, fitness, weight loss, and psychology. She has also served as health editor at Women's Health and Woman's Day.

Leslie Quander Wooldridge

Leslie is the senior associate editor of AARP The Magazine, the largest-circulation magazine in the world, with more than 35 million readers. She currently edits front-of-book news and trends pages, which include health topics, along with back-of-book relationships content. Leslie also manages the @aarpmag Twitter feed and is a freelance writer for other outlets, including the health section of USNews.com.

Writing a successful creative nonfiction book takes more than passion for your topic. In this mini workshop you'll learn how to create a compelling main character and a story with depth and emotional impact that appeals to a wide audience.

Paula Baxter, ASJA, Moderator

Twitter: @SWsouvenirs

Paula is a professor of humanities and writes about Native North American art and design, decorative arts and design history, and historical nonfiction and fiction. She authored Encyclopedia of Native American Jewelry, Southwest Silver Jewelry and Southwestern Indian Rings. Her print credits include Magazine Antiques, American Indian Art Mag and Journal of Antiques and Collectibles.

If you love theatre, the notion of spinning material from your book into a play is one you should explore. In this panel you'll learn what makes for compelling material, the art of playwriting, ways to adapt books to a suitable play format, and how to shop your book to playwrights. The idea of seeing your name in lights doesn't have to be a pipe dream. Learn from this esteemed panel how plays come to be from books.

Robin Gorman Newman, ASJA, Moderator

Twitter: @rgnewman

Robin is associate producer of the play Motherhood Out Loud, which recently had a successful run at Primary Stages in NYC and is touring worldwide. She is also the author of How to Meet a Mensch in NY and How to Marry a Mensch. She's been seen on CNN and The Today Show, and has spoken at venues including Canyon Ranch, Mohonk Mountain House and off Broadway at such shows including Dinner with Friends; Miss Abigail's Guide to Dating and others. She is currently adapting the material from her books as an Off-Broadway musical.

Hunter Bell

Hunter earned an OBIE Award, a Drama League nomination, and a Tony nomination for Best Book of a Musical all for the original Broadway musical. Other credits include the books for Silence! The Musical, Bellobration!, Villains Tonight! and Now. Here. This. He has created original material for numerous benefits and events as well as specialty material for the 53rd Annual Drama Desk Awards, and and others. Hunter is a co-creator of the web series "the [title of show] show" and recently co-created and wrote "Glass Houses."

Rose Caiola

Rose is founder and executive artistic director of Manhattan Youth Ballet and Manhattan Movement & Arts Center. She is the Producer and co-author of Freckleface The Musical and a producer of Godspell on Broadway and the film First Position.

Michael Zam

Michael wrote the book for the The Kid, based on Dan Savage's memoir, for which he received a 2011 Outer Critics Circle Award for Best Off-Broadway musical, and was nominated for Drama Desk, Lucille Lortel and GLAAD Media Awards.He is currently working on a play about Cecil Beaton and a musical about Damon Runyon. His screenplay Best Actress was on the prestigious 2009 Black List, and will be produced by Brad Pitt's Plan B and Ryan Murphy. He has since written Wife Vs. Ninja for DreamWorks. He teaches screenwriting at NYU.

Hunter Bell

Hunter earned an OBIE Award, a Drama League nomination, and a Tony nomination for Best Book of a Musical all for the original Broadway musical. Other credits include the books for Silence! The Musical, Bellobration!, Villains Tonight! and Now. Here. This. He has created original material for numerous benefits and events as well as specialty material for the 53rd Annual Drama Desk Awards, and and others. Hunter is a co-creator of the web series "the [title of show] show" and recently co-created and wrote "Glass Houses."

Whether your books are traditionally published, self-published, or Kindle-d, the right publicity enables you to sell more of them, and keep them selling -- for years. Learn the secrets of successful book publicity and marketing, including traditional as well as some out-of-the-box innovative strategies you can implement immediately.

Fern Reiss, ASJA, Moderator

Twitter: @FernReiss

Fern has been featured in over 100 magazines and newspapers, including the New York Times and Fortune. She is CEO of Expertizing.com and PublishingGame.com and has authored ten books, including The Publishing Game series on how to get a literary agent, how to self-publish, and how to promote your book, and the new The Publishing Game: Internet Publicity in 30 Days and The Publishing Game: Blog Tours in 30 Days. She runs the International Association of Writers (AssociationofWriters.com) and the Jewish Speakers Bureau (JewishSpeakersBureau.com). She loves consulting with writers on book publishing and creative book publicity.

M.J. Rose

M.J. ROSE (www.mjrose.com) is an internationally bestselling author of eleven novels including The Reincarnationist series and The Butterfield Institute series. Her next novel, The Book of Lost Fragrances will be published in March, 2012 by Atria Books (S&S). She has also co-authored two marketing books including Buzz Your Book. Rose is a founding board member of International Thriller Writers and founder of the first marketing company for authors, AuthorBuzz.com. She is also the co-founder of BookTrib.com and Peroozal.com

Cracking the online men's magazine market is easier than you think. Three top editors talk about the day to day workings of their editorial offices and what they are looking for in pitches so you can shape your ideas for maximum attention.

Michael T. Luongo, ASJA, Moderator

Twitter: @michaelluongo

Michael is a freelance journalist covering travel and human rights issues in Latin America and the Middle East, including Iraq and Afghanistan. His work has appeared in The New York Times, Bloomberg News, The Forward, Gay City News, Conde Nast Traveler, National Geographic Traveler and other publications. He is the author or editor of ten books including Frommer's Buenos Aires, Routledge's Gay Travels in the Muslim World and the novel The Voyeur. He is NLGJA's 2011 LGBT Journalist of the Year and NATJA's 2011 Grand Prize in Travel Journalism recipient.

Gene Newman

Gene has worked as a digital editor for the past 15 years. He's run the gamut, working with a myriad of properties such as Maxim, Woman's Day, Stuff, Elle, Premiere, Sound and Vision, Pop Photo and more. After spending many years launching and running Maxim's digital department, he recently returned to Alpha Media Group as the digital editorial director.

Sean Fennessey

Sean is Editor of Multimedia Content at GQ | Gentlemen's Quarterly and has written about music for The Village Voice, SPIN, Rolling Stone, Pitchfork, The Washington Post, and others

A successful cookbook is much more than a collection of recipes. From proposal to finished book, your unique voice must shine through. Learn how to concoct a cookbook that nobody but you could possibly write--the kind of cookbook that sells.

Debbie Koenig, ASJA, Moderator

Twitter: @debbieharry

Debbie is an award-winning food, diet, and parenting writer, and the author of the cookbook Parents Need to Eat Too: Nap-Friendly Recipes, One-Handed Meals & Time-Saving Kitchen Tricks for New Parents. She's written for such publications as The New York Times, The Washington Post, American Baby, Kiwi, Weight Watchers, and Fit Pregnancy.

Elissa Altman

Elissa is the author of the James Beard Award-nominated blog, Poor Man's Feast. A regular contributor to Saveur, HuffingtonPost.com, the Tribune syndicate, and many other national publications, she is also a longtime senior-level cookbook editor and spent years working at HarperCollins and Clarkson Potter. She speaks widely on the subject of food writing and publishing, and makes regular appearances on NPR. She recently had her work chosen for inclusion in 2011 Best Food Writing. Altman's first book, Big Food, came out in 2005; her new book, Poor Man's Feast: A Love Story, is due in early 2013.

Melissa Clark

After working as a cook and caterer, Melissa Clark earned an M.F.A. in writing from Columbia University and began a food writing career. Currently, she is a food columnist for the New York Times and has written for many other publications. In addition to her own acclaimed cookbooks, Cook This Now and In the Kitchen with A Good Appetite, Clark has written 32 others, many in collaboration with celebrated chefs including Daniel Boulud, David Bouley, and Claudia Fleming. Her collaboration with chef Peter Berley, The Modern Vegetarian Kitchen, received both a James Beard award and Julia Child Cookbook award.

You're piling up bylines and thinking about making the leap to full time. But you need a transition strategy that includes the steps needed to take before giving up the security of a steady paycheck. Panelists will cover issues including business structures, budgeting, launch marketing, anchor clients and the challenges of running a small business.

Iyna Bort Caruso, ASJA, Moderator

Twitter: @iyna

Iyna is a New York Emmy-Award-winning promotional writer, author and feature writer. Her credits include the Wall Street Journal (special sections), New York Times, Saturday Evening Post, Newsday, FrontDoor.com, BobVila.com and several in-flight magazines. She is also the creator of the "Essential Long Island" smartphone travel app.

Adelaide Lancaster

Twitter: @ingoodcompany

Adelaide is an entrepreneur, speaker and co-author of The Big Enough Company: Creating a Business that Works for You. She is also the co-founder of In Good Company Workplaces, a first-of-its-kind community, learning center and co-working space for women entrepreneurs in New York City. She is a contributor to The Huffington Post, and a columnist for The Daily Muse and The Hired Guns.

Melea Seward

Twitter: @boardofus

Melea is an in-demand teacher and speaker on storytelling, creativity and digital media strategy at universities, foundations, businesses, nonprofits and conferences as well as through her own classes. She also consults one-on-one and in small groups to help clients build stronger on- and offline relationships and improve the end-user experience.

Avani Ramnani

Twitter: @francisfinance

Avani is the lead advisor of Francis Financial, Inc., an independent, fee-only wealth management firm specializing in personalized financial consulting. Avani holds the professional designation of Certified Financial Planner™ professional. Over her career, she has developed expertise in the areas of tax planning, financial planning and investment management. She is quoted regularly in publications such as Business Week, Kiplinger's, Bloomberg, Investment News, SmartMoney and Chicago Tribune.

The excitement of publishing your first book can be overshadowed by the technical challenges--unless you know a few secrets. You'll discover ways to find publishers who are receptive to working with first time authors and the pros and cons of working with an agent... plus tips on creating a well crafted, successful book proposal.

Paul Vachon, ASJA, Moderator

Twitter: @paulrvachon

A Michigan based freelancer, Paul has published three books and numerous articles for both print and online markets. He writes on a broad array of subjects including history, historical preservation, business, education and green living.

Kayt Sukel, ASJA

Kayt Sukel is a passionate traveler and science writer. Her work has appeared in the Atlantic Monthly, New Scientist, USA Today, The Washington Post, ISLANDS, Parenting, The Bark, American Baby, and National Geographic Traveler. She is a partner at the award-winning family travel website Travel Savvy Mom (www.travelsavvymom.com), and is also a frequent contributor to the Dana Foundation.

Cheryl Alkon, ASJA

Twitter: @Lyrehca

Cheryl Alkon is the author of Balancing Pregnancy With Pre-Existing Diabetes: Healthy Mom, Healthy Baby and a longtime writer and researcher. Her print credits include the New York Times, More, Woman's Day, McMurry's About Health and Boston magazines, among others; her online credits include DiabetesMonitor.com, USAToday.com and Prevention.com. She is the creator of the diabetes and pregnancy blog Managing the Sweetness Within. Find her at www.CherylAlkon.com.

Great writers make readers smell the funnel cake at the fair, cow manure in the field and the wind off the sea. Their craft is a combination of observation, detailed notes or good photos, and the willingness to write and rewrite until the experience appears on the page. And this team of experts gives you the tools to use telling details, precise verbs, pace and cadence so your copy is masterfully descriptive.

Tim Harper, ASJA, Moderator

Twitter: @harpertim

Tim is a journalist and author who has written hundreds of stories for publications from Atlantic Monthly to airline magazines. He has published 12 books of his own, and as a collaborator, coach and book doctor has helped dozens of others publish their books. He is a visiting professor and writing coach at the CUNY Graduate School of Journalism, where he leads a workshop for faculty and alumni on longform nonfiction narrative.

Samuel Freedman

Samuel is a columnist for the New York Times, a professor of journalism at Columbia University and author of seven books, most recently Who She Was: My Search for My Mother's Life and Letters To A Young Journalist. He is at work on his seventh book, The Big Game: Football and Freedom in the Civil Rights South.

Steve Friedman

Steve has written for Esquire, GQ, Outside, The New York Times, The Washington Post, Elle, Runner's World, New York Magazine, and has been reprinted eight times in The Best American Sports Writing. He is the author of seven books, including Driving Lessons: A Father, a Son, and the Healing Power of Golf) and Lost on Treasure Island, A Memoir of Longing, Love, and Lousy Choices in New York City. He is a graduate of Stanford University and a former Visiting Professor at the University of Missouri School of Journalism.

There's much more to Facebook than chatting and sharing links. Learn how to use this social networking site to build a platform, develop a blog following, create successful fan pages and sell more books. Panelists will also share the scoop on Google+ and show how you can make the most of this fast-growing Facebook competitor. You'll also learn how to use Pinterest, the fastest growing social networking site, to your career advantage.

Michele Hollow, ASJA, Moderator

Twitter: @MicheleCHollow

Michele writes the popular animal welfare blog, Pet News and Views. She has two Facebook and two Google+ accounts, and uses them to draw readers to her blog. Michele also gives talks on social media and animal welfare. She freelances for several health, travel, and lifestyle publications.

Dan Blank

Twitter: @DanBlank

Dan is the founder of WeGrowMedia.com where he helps writers build their author platforms and publishers grow their online communities. He offers training courses and personal consulting, and has worked with large publishers and hundreds of writers. He has spoken at publishing events such as BookExpo America, Writers Digest Conference, Romance Writers of America Annual Conference, Association of Writers & Writing Programs, James River Writers, and many others.

Erik Granato

Erik is principal at Talking Finger, which helps companies market their businesses through various social media channels such as Facebook, Twitter and Pinterest. Granato uses enhanced graphic designs and a continuing education program to keep clients up to date on the latest social platforms.

Are you trying to establish yourself as the world expert in fly fishing? Looking for a way to get your vegan cupcake business talked about on the evening news? If you are a writer and a subject matter expert, content aggregation sites can be a great way to both establish yourself as an authority and sell your expertise to others. You just have to set realistic goals and make sure not to get in over your head.

Elizabeth Boskey, Ph.D., ASJA, Moderator

Twitter: @About_STD

Elizabeth is a certified health education specialist, sexuality educator, and freelance medical writer who is best known as the Guide to Sexually Transmitted Diseases at About.com. She is also the author of numerous books and articles about sexual health and other related topics.

Racheline Maltese

Racheline writes about pop-culture and media topics for both fan and academic audiences. She's the author of The Book of Harry Potter Trifles, Trivias and Particularities and is a regular contributor to anthologies. She also blogs at LettersFromTitan.com

Pamela Skillings

Pamela has covered Manhattan for About.com since 2005 and is the author of Escape from Corporate America: A Practical Guide to Creating the Career of Your Dreams. Pamela is also the co-founder of Big Interview, the online job interview training system used by job seekers and universities across the country. Pamela has written for publications including The New York Times and she has been featured as a career expert by Newsweek, ABC News, the CBS Early Show, and others.

Nina Burleigh

Nina is an award-winning journalist and author of five books, including the New York Times best-seller, The Fatal Gift of Beauty: The Italian Trials of Amanda Knox. She has written articles for many publications including The New Yorker, Time, People, New York, The New Statesman, New York Times, and appeared on Good Morning America, Nightline, Chris Matthews, CNN, C-Span, on NPR and numerous radio programs.

The tech-savvy world of cloud computing now encompasses writing. Discover first-hand the latest in online software and mobile apps for research and reporting... and all the ways these tools can improve your productivity and promote your work.

Sona Charaipotra, ASJA, Moderator

Twitter: @sona_c

An entertainment writer with more than a decade's experience, Sona Charaipotra writes about celebrity, entertainment, and parenting for The New York Times, People, American Way, The Knot, Modern Bride and other national media. A contributing blogger to MSN's TV page, she's also contributed reviews, news and interviews to websites including The Daily Beast, iVillage.com, ABC News, MTV.com, AOL, TeenPeople.com, Premiere.com and others.

Bill Pfleging

Bill is a computer and tech expert and self described geek. A former director of Internet Community for the Lycos Network, he's tinkered with computers and technology since childhood. With his wife Minda Zetlin, he is the co-author of The Geek Gap: Why Business and Technology Professionals Don't Understand Each Other and Why They Need Each Other to Survive. He covers technology for the Woodstock Times.

Samuel Greengard, ASJA

Samuel Greengard is a past president of ASJA and an instructor at the UCLA Extension Journalism program. He has contributed to AARP The Magazine, American Way, America West, Amtrak's Arrive, Discover, Hemispheres, Industry Week, Home, iQ, Southwest Spirit, Westways, Wired, The Writer and MSNBC/MSN online.

Court Passant

Twitter: @courtpassant

Court is Executive Director of Interactive at CBS News. His mission: taking CBS News into the digital era -- websites, live breaking news on the Internet, whatever can be dreamed up. Previously he was Executive Producer of CBS News on Logo--news for MTV's 24-hour digital cable network focusing on the LGBT community. He is a veteran of CBS News, working on the overnight broadcast Up to the Minute, and managing CBS Newspath. He is a former Board member and Vice President for Broadcast for the National Lesbian & Gay Journalists Association (NLGJA).

Once an expert decides to hire you as a collaborator/ghost, what lies ahead? Two experienced authors and an agent will walk you through the subtleties of contracts and payments, division of labor and ground rules for a good working relationship. They'll also cover ways to handle conflicts and the myriad of other issues that pop up when two people produce a manuscript together. Learn how to avoid pitfalls, have a great working relationship, and produce a terrific book.

Stephanie Golden, ASJA, Moderator

Twitter: @StephanieGolden

Stephanie is the award-winning author of nine books, including six collaborations with experts (most covering health, fitness, and medicine) and two books on women's issues: Slaying the Mermaid: Women and the Culture of Sacrifice and The Women Outside: Meanings and Myths of Homelessness. She's also a book doctor and writes websites, newsletters, training manuals, and reports.

Nancy Peske, ASJA

Twitter: @nancypeske

Nancy is a professional ghostwriter, developmental editor, and book publishing consultant, and the coauthor of several books including the award-winning Raising a Sensory Smart Child: The Definitive Handbook for Helping Your Child with Sensory Processing Issues and the bestselling Cinematherapy series.

Madeleine Morel

Madeleine's agency, 2M Communications Ltd., is the only literary talent agency solely representing ghostwriters, collaborators and editors. She works with all the leading literary agents and editors at the major publishers. 2M Communications has been responsible for seventeen New York Times bestsellers, four of which were at No.1.

A stellar source and accurate research materials can be the difference between a smooth editing process and one filled with multiple rewrites. Great sources and research can also show your editor you're a true pro. Hear experts explain how to find the best information for all genres of blog, magazine and online writing.

Reyna Gobel, MBA, ASJA, Moderator

Twitter: @graduationdebt

Reyna specializes in fitness, corporate, personal finance and business. Her credits include Weightwatchers.com, Investopedia, successmagazine.com, MoneyMix, Forbes.com, Southwest Spirit, SUCCESS for Women, and SUCCESS Magazine. She is the author of CliffsNotes Graduation Debt.

Marilyn Terrell

Twitter: @Marilyn_Res

Marilyn's the chief researcher for National Geographic Traveler and copyedits the National Georgraphic Travel magazine blog, "Intelligent Travel". For the past seven years, she's freelanced for National Geographic KIDS writing their "Weird But True Facts" column, which has been turned into a series of books that have sold over 100,000 copies.

Cara Birnbaum

Cara is an award-winning freelance writer whose essays and articles have appeared in Vogue; Elle; O, The Oprah Magazine; Allure; Glamour; InStyle; Martha Stewart Living; Marie Claire; Women's Health; and New Jersey Monthly, among other publications. Cara is the author of the book Universal Beauty and co-author of the The Youth Equation. Cara teaches magazine writing for mediabistro.com and has taught a seminar on feature writing for the Woodhull Institute for Ethical Leadership.

Carmen Wong Ulrich

Twitter: @carmenwongulric

Carmen is the former host of CNBC's "On the Money," and the former special projects editor at Money magazine. She's a columnist for Good Housekeeping and a contributor to the CBS Early Show. Carmen's the author of The Real Cost of Living and Generation Debt and is also now the co-founder and President of ALTA Wealth Management.

Every profession, field, and interest group has an association, and all these organizations need good, well-written copy for magazines, websites or newsletters. In this panel, you'll hear from editors at these organizations about what they look for and how writers can break in.

Winnie Yu, ASJA, Moderator

Twitter: @Writerwinnie

Winnie is the author of the upcoming book Autism, What Every Parent Needs to Know for the American Academy of Pediatrics. The second edition of her book The Everything Guide to Thyroid Disease was just released last winter. She also writes frequently for the American Congress of Obstetricians and Gynecologists. Her work has appeared in numerous publications and websites, including Woman's Day, Diabetic Living, Prevention, VIVMag, WebMD and AARP Bulletin.

Samantha Whitehorne

Samantha is the managing editor of ASAE: The Center for Association Leadership.

Susan Urbanczyk

Susan serves as director of marketing and communications for the Association Forum of Chicagoland, a regional association supporting association executives and suppliers with continuing education, advocacy and career development resources. Susan oversees strategic marketing and communications efforts, including public policy, membership marketing, publishing, digital media, research, design/visual identity and public relations initiatives.

Ever feel overwhelmed by the prospect of updating, maintaining and growing your own blog? A team effort offers a solution. Find out how group blogging allows you to share duties and split revenue.

Karon Warren, ASJA, Moderator

Twitter: @karonwarren

For more than 10 years, Karon has worked as a freelance writer and editor for numerous publications, both consumer and trade. Her byline has appeared in such magazines as AirTran Airways' Go!, Cent$, QSR, Engagement 101, Weddings in Houston, Jezebel, and Wedding Dresses, among others. She has expanded her online presence through writing for sites like FamilyVacationCritic.com, TheSpaGals.com and CardRatings.com as well as her own online site, AllThingsLifestyle.net.

Kara Williams, ASJA

Twitter: @karasw

Kara co-owns and operates TheSpaGals.com and TheVacationGals.com, named the best independent travel blog by the North American Travel Journalists Association (NATJA) in 2010. Using solely her blog as a platform, Kara has secured lucrative writing, photography and consulting gigs for such travel-related outlets as Fodors.com, Suitetrip.com, GetawayPackages.com, HybridMom.com, Interval World and AAA Living. Other regular clients include Every Day with Rachael Ray, Ocean Home, FamilyVacationCritic.com and AffordableTours.com.

Nichelle Pace

Twitter: @STYLEMOM

As a mother of two boys, advertising account director and a proclaimed "fashion junkie", Nichelle decided to combine her creativity, advertising and marketing background, role as a mom, passion for fashion, and digital media expertise to launch STYLEMOM. Having heard chatter in the fashion industry, that some feel "moms have given up on fashion", Nichelle has made it her mission to prove otherwise, and has become a voice and evangelist for "fashionista" moms and 30-something women around the globe. Nichelle and STYLEMOM.com have been featured in Essence magazine, on the CBS Early Show, Fox Philadelphia Good Day, and various local market media outlets.

Melisse Gelula

Twitter: @WellandGoodNYC

Melisse Gelula is the co-founder of WellandGoodNYC.com with Alexia Brue. Well+Good is New York City's most influential wellness website and newsletter, and founded by journalists. Melisse is the former former editor-in-chief of SpaFinderLifestyle.com, spa beauty editor at Luxury SpaFinder Magazine, and travel editor at Fodor's Travel Publications. She has an MA in English literature from the University of Toronto and has completed six years of training as a psychoanalyst. She has written for such publications as Departures, Martha Stewart Living, Organic Spa, Whole Living and Budget Travel and has been featured as an industry expert in the New York Times and on CNN.com, the Travel Channel, E! News and more.

Plenty of freelancers make good money even in this unpredictable economy. Learn the techniques successful freelancers use to thrive. Whether you're an experienced freelancer or just starting out, you'll come away with new money-making insights.

Kelly James-Enger, ASJA, Moderator

Twitter: @kellyjamesenger

ASJA member Kelly James-Enger has authored, coauthored, and ghostwritten 15 books, and more than 900 articles for national magazines. A contributing editor at The Writer, James-Enger's books on freelancing include Writer for Hire: 101 Secrets to Freelance Success, and Goodbye Byline, Hello Big Bucks: The Writer's Guide to Making Money Ghostwriting and Coauthoring Books .

Katherine Reynolds Lewis, ASJA

Twitter: @KatherineLewis

Katherine Reynolds Lewis is an award-winning journalist with 18 years' experience writing for magazines, newspapers and online, in addition to radio and television appearances. A regular contributor to Fortune Magazine online, her expertise is money, work and family. Her freelance articles have appeared in Money, New York Times, Fiscal Times, MSN Money, Parade, Slate, USA Today's magazines and Washington Post Magazine.

Susan Johnston, ASJA

Twitter: @UrbanMuseWriter

ASJA member Susan Johnston has covered business and lifestyle topics for publications including Bankrate.com, The Boston Globe Magazine, Parade Magazine, Self Magazine, US News & World Report, and The Writer. She's the author of LinkedIn and Lovin' It.

Samuel Greengard, ASJA

Samuel Greengard is a past president of ASJA and an instructor at the UCLA Extension Journalism program. He has contributed to AARP The Magazine, American Way, America West, Amtrak's Arrive, Discover, Hemispheres, Industry Week, Home, iQ, Southwest Spirit, Westways, Wired, The Writer and MSNBC/MSN online.

Bestselling writer Barry Eisler, author of the John Rain series, recently turned down a $500,000 deal from St. Martin's Press to self-publish his next two thrillers. Others are following suit. If they can do it, why not YOU? Learn everything you ever wanted to know about DIY publishing from expert independent publishers.

Mickey Goodman, ASJA, Moderator

Mickey is an Atlanta-based freelance writer whose articles have appeared in Reuters International, People, Veranda, Southern Living, Women's Wear Daily, Holmes, Canadian Architecture & Design and more. She co-authored a self-published book with a Holocaust survivor entitled "Nine Lives of Marriage -- A Curious Journey." Mickey is an ASJA board member and the president of the Southeast Chapter.

Don Seitz

Don Seitz is senior vice president of business development at Author Solutions, Inc., (ASI). He is responsible for developing partnership imprints with the industries leading publishing and media companies, including iUniverse. Don joined ASI in 2008 following a career with IBM and venture capital funds.

Michael Heath

Michael Heath is a book coach for Self-Publishing, Inc. who helps authors navigate their writing process from manuscript to printed book. He is directly involved in the developmental process. Because he is a writer and has written his own novel "Garlic Bread for Eugene," he finds it easy to connect with authors.

Jon Fine

Jon P. Fine is director of Author and Publisher Relations for Amazon.com, coordinating outreach to the author and publishing communities, including the company's grant program. Before joining Amazon, he directed legal affairs for Alfred A. Knopf, as well as Random House of Canada.

Journalists looking to create a new revenue stream will find that grant writing taps into their journalism skills seamlessly. Use your ability to research, gather data and coalesce it into tight, clean copy in the world of grant writing. This panel will address why grant writing is a well-paying side job, how to get started as a grant writer and where to find work.

Theresa Sullivan Barger, ASJA, Moderator

Theresa is a freelance journalist who has written for Yankee, The Saturday Evening Post, CFO.com, Yale Public Health, The Conference Board and others. She began grant writing as a volunteer after taking a one-semester course at a local college and has worked as a contract grant writer since 2008 and has earned more than $1 million in grants for her clients. Despite devoting only about 5 percent of her work time to grant writing, about 13 percent of her annual income comes from it.

Waddy Thompson

Waddy is the author of The Complete Idiot's Guide to Grant Writing and teaches grant writing for New York University's Heyman Center on Philanthropy and Fundraising. He has held various fundraising and administrative positions for NYC arts organizations since 1982. He currently is executive director of the InterSchool Orchestras of New York, which provides an after-school music education program for NYC children 6 to 19.

Scot Scala

Scot is president of Scala & Associates and has been a development professional for 20 years. In addition to teaching grant writing for the University of Connecticut's Encore! Program, he provides grant research, grant compliance and review and a range of other services to nonprofit clients. With offices in Connecticut and Florida, he is an active member of the Grant Professionals Association and the Association of Fundraising Professionals.

Robin DeMattia, ASJA

Twitter: @RobinDeMattia

Robin has been a freelance editor, writer and author as well as a public relations, marketing and development consultant for 20 years; credits include The New York Times, the Los Angeles Times Syndicate, Aetna, Reuters Health, the Robert Wood Johnson Foundation, Connecticut Post, Norwalk Hour, and many others. She is the author of Connecticut's Beardsley Zoo: The First 80 Years and contributing writer to two Rodale healthcare books.

Blogging linkbacks, reader interaction and the instant gratification of seeing your work days (not months) after filing are just a few added benefits that come with writing online. Hear from editors why content management systems work, what SEO can do for your platform, how to save byline URLs forever, and other benefits you should tap into.

Sondra Forsyth, ASJA, Moderator

Sondra is a Senior Editor at ThirdAge.com and Featured Blogger at DanceArt.com. A National Magazine Award winner, she writes for major magazines and is the author or co-author of eleven books. Sondra was Executive Editor at Ladies' Home Journal, Features Editor at Cosmopolitan, and Articles Editor at Bride's.

Myrna Blyth

Twitter: @mblyth

Myrna was editor-in-chief and publishing director of Ladies' Home Journal for more then 20 years; founding editor-in-chief and former publishing director of More; author of Spin Sisters, a New York Times bestseller, and How to Raise an American. Currently she is editor-in-chief of ThirdAge.com, the largest site on the web for baby boomer women. Previously she was editor-in-chief of BettyConfidential.com, which won MIN's Editorial Excellence award in 2010.

PJ Gach

PJ has written for Rolling Stone, The New York Post, The New York Observer and other publications here in the US and Europe. For the past three years, PJ's been the Senior Editor: Style and Beauty at BettyConfidential.com.

Thinking like a potential corporate client can help you tap into a thriving income stream. Learn how to understand the demands that drive your potential clients as well as tips to find and market yourself to corporate clients.

Marian Calabro, ASJA, Moderator

Marian is the founder and president of CorporateHistory.net, a custom creator of history-themed books, videos and web sites. The firm's clients range from Fortune 200 companies to family-owned firms and nonprofits. As an author, Marian has chronicled the histories of The Clorox Company, The Pep Boys, and many other businesses.

Joan Detz, ASJA

Joan is the author of How To Write & Give A Speech. She writes speeches for major corporations around the world, coaches executives for speeches, prepares executives for media appearances, and teaches the "Joan Detz Speechwriting Seminar Series" and career workshops.

Rod Thorn

Twitter: @rodthorn

Rod is director of communications at PepsiCo. He has held similar positions at Kodak, IBM and Ketchum/Stromberg Consulting. A frequent presenter at national conferences, Rod is an expert on the evolving uses of social media and storytelling in business. He is also an accomplished speechwriter and playwright.

Barbara Krasner, ASJA

Twitter: @BarbaraKrasner

Barbara Krasner heads the web content team for the Internet service arm of Reed Elsevier's LexisNexis unit and is a former director of marketing for AT&T and Alcatel-Lucent. An award-winning copywriter herself, she has hired staff and freelance writers over the last 20 years to create compelling content for direct marketing, sales collateral, customer websites, blogs, and more.

Writers tend to be isolated at home without co-workers. So it's no wonder you can benefit from a little bit of help from friends when you need to bounce off an idea, vent some steam or dish about a masthead move. Learn how to foster mutually supportive friendships among your writing colleagues. And hear experts define what, when, and how much to share -- and when, how, and to whom to say "No".

Irene S. Levine, PhD, ASJA, Moderator

Irene is a psychologist and author who writes about relationships, travel, food, and lifestyle for print and electronic markets. She is the author of Best Friends Forever: Surviving a Breakup with Your Best Friend and blogs about friendship on The Friendship Blog, Psychology Today, and The Huffington Post.

Jackie Dishner, ASJA

Twitter: @BikeLady

Jackie Dishner, author of Backroads & Byways of Arizona, has been freelancing full-time since the mid- 1990s. A former construction news magazine editor for McGraw-Hill, she writes about architecture, design, lifestyle, self-development and travel. She relies heavily on her network to find mutual support, writing projects and motivation.

Sandra Beckwith, ASJA

Twitter: @sandrabeckwith

Sandra Beckwith is a nonfiction writer and former award-winning publicist who teaches authors how to become their own book publicists. She publishes Build Book Buzz, a free e-newsletter for authors available at http://buildbookbuzz.com, and teaches the popular Book Publicity 101: How to Build Book Buzz e-course. Beckwith is the author of four nonfiction books including Publicity for Nonprofits: Generating Media Exposure That Leads to Awareness, Growth, and Contributions, and the ghostwriter of several other books. She is a frequent contributor to consumer and custom publications and corporate newsletters.

Margie Goldsmith, ASJA

Twitter: @margiegoldsmith

NYC-based Margie Goldsmith is an award-winning freelancer who has traveled to 118 countries and written about them all. She is a contributing writer for Elite Traveler, blogs for Huffington Post, and is travel editor of Women's Running. She contributes to Robb Report, American Way, Affluent Traveler, travelandleisure.com, and many others.

More than 150,000 of the world's top million websites use WordPress, from Ford Motor Company and Samsung to the New York Times and CNN. Whether you're a blogging veteran or hunting a platform for your portfolio site, this session will expose you to the world's most popular web content management system. Learn the difference between WordPress.com and WordPress.org, free theme templates and custom designs, widgets, plugins, RSS feeds and more. This session will be followed by a hands-on workshop where you can work directly with our panel of experts.

Damon Brown, ASJA, Moderator

Damon Brown is a speaker, publishing and communications consultant, and pop culture journalist for Playboy, Family Circle, and other publications. His most recent book is The Complete Idiot's Guide to Facebook Marketing. He is also the co-creator of Quote Unquote, a new app that allows you to quickly immortalize what people say in real time (www.quoteunquote.me). Damon is on the ASJA Board of Directors.

Dorri Olds, ASJA

Twitter: @dorriolds

Dorri Olds is an award-winning freelance writer whose essays and articles have appeared in book anthologies, magazines and newspapers including The New York Times. She has interviewed celebrities Steven Spielberg, Woody Allen and many more and appeared on TV and radio shows including CNN's Dr. Drew. DorriOlds.com is her full-service website design company located in Chelsea, NYC since 1994. It offers communication solutions including search engine optimization (SEO), logos, company branding, copywriting and editing, social media consulting and Internet marketing. Olds specializes in user friendly, search engine friendly customized websites that help clients stand out online. In addition, Olds offers one-on-one tutoring in social media marketing strategies including tips and tricks for Facebook, Linkedin, Twitter and blogging. Beginners welcome.

Don Lesser

Don Lesser is a professional technical writer, food writer, trainer, programmer, and technical reviewer for publications as diverse as Microsoft Press and Edible Pioneer Valley. He was a long-term food and restaurant columnist for Hampshire Life. His food writing has won awards from the Greenbrier Symposium for Professional Food Writers, for whom he also served as judge for scholarships. His blog, russelnod.com, covers the food scene in Western Massachusetts. He has been blogging (using Typepad and WordPress) since 2002. Through his company, Pioneer Training, Inc., he provides technical consulting for the desktop and on-line worlds. He can be reached at donl@russelnod.com.

Learn how to buff up your presentation to attract an agent's interest. You'll have the chance to hear several query letters and/or first pages from conference attendees' books-in-progress critiqued on the spot, by a panel of literary agents. You can submit your own work to be critiqued in advance!

Aline Alexander Newman, ASJA, Moderator

Aline is an award-winning freelance writer whose credits include Guideposts, Boy's Life, Highlights for Children, Family Fun and National Geographic Kids. She also writes a monthly history column for the Boonville Herald. Her children's book, Ape Escapes! and more stories of animals behaving badly, is coming out this spring from National Geographic. She is currently busy writing a second book for them. Besides being a freelancer, Aline is a certified teacher, with a Master's Degree from Syracuse University.

Regina Brooks

Twitter: @serendipitylit

As president of Serendipity Literary Agency, Regina represents award-winning writers in fiction, nonfiction, and children's literature. A former senior editor, she is the author of Writing Great Books for Young Adults and the forthcoming You (Really) Should Write a Book. Regina serves on the faculty of the Harvard University publishing course and the Whidbey Island Writers MFA program. She also founded and directs the non-profit YB Literary Foundation for youth. In November 2010, Regina launched a new publishing imprint called Open Lens.

John Rudolph

Twitter: @johnwrudolph

John joined Dystel & Goderich Literary Management in 2010 with a focus on narrative nonfiction. He is actively looking for new clients with stories in the areas of music, sports, other performing arts, history, health/popular science, business, memoir, military history, and humor. He is always eager to discover fresh new voices and highly original stories regardless of category, but he's probably known best as a "boy book" kind of guy.

Sorche Elizabeth Fairbank

Twitter: @FairbankLit

Fairbank Literary is in its tenth year, and is actively seeking new narrative nonfiction projects (and some literary and international fiction). Sorche Fairbank is especially interested in global and issue-based works as seen through a more personal lens. Recent non-client book she loved was Extra Virginity, by Tom Mueller, about the history, massive corruption, and cultural significance of the olive oil industry. Fairbank Literary authors write for the Boston Globe, NYTimes, L.A. Times, Christian Science Monitor, San Francisco Chronicle, Slate, Wired, Jezebel, and many more.

Whether you write sexual self-help, sex-related nonfiction or erotica, countless online markets and print publishers welcome your sex-themed writing. Successful sex writers share the game rules for pitching, crafting, publishing, and promoting sex-based articles and books. Learn what online article and print book editors are looking for, how to approach them, and how to deliver sex that sells.

Joan Price, ASJA, Moderator

Joan is the author of Naked at Our Age: Talking Out Loud about Senior Sex and Better Than I Ever Expected: Straight Talk about Sex after Sixty. She also runs the award-winning blog about sex and aging, NakedAtOurAge.com.

Steph Auteri

Twitter: @stephauteri

Steph is the co-author of 52 Weeks of Amazing Sex, and has written about sex for Playgirl, American Curves, Time Out New York, Nerve.com, The Frisky, and countless other publications.

Rachel Kramer Bussel

Twitter: @raquelita

Rachel is the editor of more than 40 anthologies, including the Best Sex Writing series, Irresistible, Women in Lust, and Orgasmic. She's a sex columnist for SexIs Magazine and blogs for Lustylady.

Rae Padilla Francoeur

Rae is the author of the erotic memoir Free Fall: A Late-in-Life Love Affair. She writes fiction and nonfiction, and works as a journalist and editor.

If you're not getting paid to write humor, you're wasting a perfectly good funny bone. Witty repartee and wise cracks can net you some serious cash. And this panel of experts will dish on how a few good laugh lines can turn into great bylines.

Michele Wojciechowski, ASJA, Moderator

Michele is a national award-winning freelance writer and humorist who writes the weekly humor column, Wojo's World™. In addition, her writing has appeared in the LA Times Magazine, Family Circle, Boys' Life, the BaltimoreSun.com, PT in Motion, Maryland Life, Baltimore magazine, and Baltimore's Child, among many others. She writes and performs standup comedy, including at the 2010, 2008, and 2006 Erma Bombeck Writers' Workshops.

James Mendrinos

Twitter: @JimMendrinos

Jim Mendrinos began writing comedy for TV when he was just 19 years old. Over the years, Jim has contributed jokes to many late night television shows including SATURDAY NIGHT LIVE'S WEEKEND UPDATE featuring Colin Quinn. He is respected in the comedy industry, so much so that he was asked to author "The Complete Idiot's Guide to Comedy Writing" (Alpha Press, © 2004.) A seasoned standup comedian, Jim and his comedy have been featured on stages around the world. He's brought his special brand of funny to SiTV, where is is a cast member on "Latino 101," and he has also appeared on Comedy Central, The Fox News Network, HBO, and the BBC.

Jenny Hagel

Twitter: @jennyhagel

Jenny Hagel is a TV writer and comedy performer in New York City. She is currently Head Writer of MTV's pop culture show 10 on Top. Other writing credits include The Big Gay Sketch Show (Logo Network), the NewNowNext Awards (Logo Network), political comedy videos for The Economist's website and the original web series Feminist Rapper. Jenny was recently named one of Go Magazine's 100 Women We Love. She performs weekly at the UCB Theatre in NYC.

Barry Dougherty

Barry Dougherty is the author of many humor books, including A Hundred Years, A Million Laughs: A Centennial Celebration of the Friars Club which celebrates a hundred years of the Friars Club. Barry has also written jokes for roasts and speeches for Friars Club testimonial dinners, recently as head writer for the Friars Roast of Quentin Tarantino and Testimonial Dinner in honor of Larry King. He served as consultant on the PBS documentary Make Em' Laugh and has been a panelist and judge at the NY and NJ Comedy Festival standup comedy competitions. Barry currently writes a monthly column on 15minutesmagagzine.com called "The Friars Frolics."

Dan Zevin

Twitter: @danzevin

Dan Zevin is the author of Dan Gets a Minivan: Life at the Intersection of Dude and Dad. His previous book, The Day I Turned Uncool: Confessions of a Reluctant Grownup was optioned by Adam Sandler's Happy Madison Productions. He has been a comic correspondent for National Public Radio's WBUR, the humor columnist for Boston Magazine and the Boston Phoenix, and a contributor to national publications including Rolling Stone, Maxim, Details, Elle, and Glamour.

When you're back home with an armful of great contacts and tons of great ideas swirling around your head you'll need a solid plan of attack. Veteran freelances and editors share their tips and tricks for effective post-conference follow up to use the information you gathered at the conference to advance your career to the next level.

Jennifer L.W. Fink, ASJA, Moderator

Jennifer is a health, medicine and parenting writer; print credits include The Saturday Evening Post, Parents, Scholastic Parent & Child, Current Health Teens, Boys' Life and others; online credits include iVillage.com, Healthline.com, NursingLink.com and bestnursingdegree.com.

Hannah T. Hudson

Hannah is the editorial program manager at WeAreTeachers, a site that connects educators with grant opportunities, trends in education, and lesson ideas. Prior to joining WeAreTeachers, Hannah served as senior contributing editor at Scholastic Professional Media, where she developed content and special features for Instructor, Administrator, and Parent and Child magazines. Visit her at www.hannahhudson.com.

Stephanie Cajigal

Stephanie is an editor within the medical publishing division at John Wiley & Sons. She currently manages all print and digital responsibilities related to ENT Today, a newsmagazine for ear, nose and throat physicians. She also edits news sections for several medical journals as well as an e-newsletter targeted to hospital-based physicians. Previously, she was managing editor of Wiley's Health for Women and associate editor at Neurology Now.

Jennifer Nelson, ASJA

Twitter: @nelsonjennifer

Jennifer has been freelancing fulltime for over 13 years. Her credits include Self, Shape, Women's Health, O, The Oprah Magazine, and many others. She also writes for MSNBC and WebMD and teaches Stiletto Boot Camp at Mediabistro.com. She has just finished her first book, Airbrushed Nation: The Lure and Loathing of Women's Magazines.

Whether you are interviewing a movie star or bereaved parents, asking the right questions is the key to getting the story. But what about the subject who doesn't like to share? Who answers every question with "yes" or "no?" This workshop will offer tips and techniques for getting the information you need.

David Budin, ASJA, Moderator

David Budin is a pop-music, arts, pop culture and food author and journalist; a musician and producer; a comedian and comedy writer; the former editor of Cleveland Magazine and others; print credits include LA Times, Delta Sky, Performing Songwriter, Country Song Roundup, US Airways and others.

Steve Weinberg, ASJA

Steve has authored biographies as well as a book about the craft of biography. He is also a freelance investigative reporter and profile writer for newspapers and magazines; former executive director, Investigative Reporters & Editors. In addition, he is a prolific book reviewer, and former vice president of the National Book Critics Circle.

Amy Rogers Nazarov, ASJA

Twitter: @WordKitchenDC

Amy Rogers Nazarov writes about technology, food and adoption from her home in Washington, DC. Her byline has appeared in Cooking Light, Washingtonian, The Washington Post, The Writer, Cure, BizTech, Mary Engelbreit's Home Companion, The Baltimore Examiner, CommunicationsWeek, Media Bistro, and many other outlets. Find her blog at www.wordkitchen.net and her Twitter feed @WordKitchenDC.

Pat McNees, ASJA

Twitter: @patmcnees

Pat McNees began to specialize in life story writing after being, in turn, an acquiring editor in book publishing, a freelance journalist, and an independent writer-editor. A commissioned biography about a Midwestern industrialist led her in two directions: helping ordinary people write their memoirs and writing interview-based organizational histories -- of a lift truck company, the Young Presidents' Organization, the NIH Clinical Center (a national research hospital in Bethesda), and the department of psychiatry at the University of Maryland Medical School. She was president of the Association of Personal Historians and teaches life story writing at the Writer's Center (Bethesda).

Bring your laptop, netbook or tablet-and all your burning WordPress questions-to this hands-on workshop session. Panelists will work in small groups with attendees, addressing three core areas of WordPress management: design, technology, and content strategy. Get personalized help taking your blog or site content to the next level, installing the latest plugins, or adding that Facebook Like button you always wanted. WiFi and ample electrical outlets will be provided.

Damon Brown, ASJA, Moderator

Damon Brown is a speaker, publishing and communications consultant, and pop culture journalist for Playboy, Family Circle, and other publications. His most recent book is The Complete Idiot's Guide to Facebook Marketing. He is also the co-creator of Quote Unquote, a new app that allows you to quickly immortalize what people say in real time (www.quoteunquote.me). Damon is on the ASJA Board of Directors.

Dorri Olds, ASJA

Twitter: @dorriolds

Dorri Olds is an award-winning freelance writer whose essays and articles have appeared in book anthologies, magazines and newspapers including The New York Times. She has interviewed celebrities Steven Spielberg, Woody Allen and many more and appeared on TV and radio shows including CNN's Dr. Drew. DorriOlds.com is her full-service website design company located in Chelsea, NYC since 1994. It offers communication solutions including search engine optimization (SEO), logos, company branding, copywriting and editing, social media consulting and Internet marketing. Olds specializes in user friendly, search engine friendly customized websites that help clients stand out online. In addition, Olds offers one-on-one tutoring in social media marketing strategies including tips and tricks for Facebook, Linkedin, Twitter and blogging. Beginners welcome.

Don Lesser

Don Lesser is a professional technical writer, food writer, trainer, programmer, and technical reviewer for publications as diverse as Microsoft Press and Edible Pioneer Valley. He was a long-term food and restaurant columnist for Hampshire Life. His food writing has won awards from the Greenbrier Symposium for Professional Food Writers, for whom he also served as judge for scholarships. His blog, russelnod.com, covers the food scene in Western Massachusetts. He has been blogging (using Typepad and WordPress) since 2002. Through his company, Pioneer Training, Inc., he provides technical consulting for the desktop and on-line worlds. He can be reached at donl@russelnod.com.

The Internet and eBooks are driving a world of change in the health book market. Find out what it takes to write and market books about health and nutrition topics in today's market.

Emily Paulsen, ASJA, Moderator

Emily has written about health and healthcare for more than 20 years. Her clients include health organizations, trade publishing companies, and government agencies. She has contributed to several consumer health books, including Healthy Hearts, American Medical Women Association's Complete Family Health Book and Good Housekeeping Illustrated Guide to Women's Health.

Meredith Barnes

Twitter: @Mer_Barnes

Meredith Barnes recently came on board as Marketing and Publicity Maven at Soho Press. She was formerly an associate agent and Digital Strategist and Subsidiary Rights Manager at Lowenstein Associates, a NYC-based literary agency. In her tenure at Lowenstein Associates, she built the agency's digital strategy from the ground up, including platform and social media coaching, website consultation, and ebook strategy development.

Meghan Stevenson

Twitter: @Megstevenson

Meghan Stevenson is an Associate Editor at Hudson Street Press and Plume (Penguin Group USA) specializing in nonfiction. She loves to work on books that help people change and improve their lives through the application of specialized research, from science-based prescription (WHY WOMEN NEED FAT, January 2012) to the application of academia to everyday life (THE DYSLEXIC ADVANTAGE, August 2011.)

Tom Holland

Twitter: @tomhfit

Tom Holland is an exercise physiologist and the author of several health and fitness books including Beat the Gym: Personal Trainer Secrets Without the Personal Trainer Price Tag, The Marathon Method< and The 12-Week Triathlete: Train for a Triathlon in Just Three Months.

Writing online is a legitimate market for freelance writers. Business publications pay especially well, with rates as high as $1 or $2 per word. Hear editors from online business markets, including Fortune and CNN Money, describe what they're looking for in freelancers, and how to break in.

Katherine Lewis, ASJA, Moderator

Katherine is an award-winning writer on money, work and family; print credits include AARP Bulletin, Money, NY Times, Parade, USA Today magazines, Washington Post magazine; online credits include Fortune, Slate, MSN Money, About.com, Bankrate.com, Fiscal Times.

Scott Olster

Twitter: @FortuneMagazine

Scott Olster is an editor at Fortune Magazine, where he oversees the management page of Fortune.com.

Tania Padgett

Tania is an award-winning journalist with almost 20 years of experience. Currently, she is an editor at CNNMoney, where she oversees the small business coverage. Tania has edited and written about a wide range of subjects including business, arts and entertainment, lifestyle and more at Newsday, American Banker and Black Enterprise. She also heads up her own book editing consultancy.

MP Dunleavey

Twitter: @DailyWorth

MP Dunleavey is editor-in-chief of DailyWorth.com. One of the nation's top personal finance writers, known for her long-time columns on MSN Money and in the New York Times, Dunleavey joined DailyWorth as editorial director December 2009. An award-winning journalist and author of Money Can Buy Happiness, Dunleavey's work has been featured in numerous outlets, including: MONEY, NPR's Marketplace, CBS, Self, Good Housekeeping, Salon.com, and countless others.

Even if your technical skills don't extend beyond setting up a blog, you can learn to write about technology topics. The market for technology writing remains strong, even as others have seen downturns. Experienced technology writers and editors explain how to research and write about these topics and what editors are looking for in a pitch.

Minda Zetlin, ASJA, Moderator

Minda is the vice president of ASJA. She's a regular contributor to many technology-related publications and websites, including Computerworld, and the technology section of Inc.com. She is co-author of The Geek Gap: Why Business and Technology Professionals Don't Understand Each Other and Why They Need Each Other to Survive.

Barbara Krasnoff

Twitter: @BarbaraKrasnoff

Barbara Krasnoff is Features & Reviews Editor for Computerworld and has been an editor and writer of technology features and reviews since the Intel 286 microprocessor was considered innovative.

Jason Tanz

Twitter: @jasontanz

Jason Tanz is Wired's New York editor, and is the author of Other People's Property: A Shadow History of Hip-Hop in White America.

Lex Friedman

Twitter: @lexfri

Lex Friedman is Macworld's staff writer. He is the author of Sams Teach Yourself iTunes Match in Ten Minutes and the co-author of the humor book The Snuggie Sutra. His next humor book, the Dr. Seuss parody The Kid in the Crib, is due out this fall.

Yes, you can really make money blogging. And this panel will breakdown the barriers to attracting advertising and sponsorships as well as touchon the debate of selling goods on blogs, and the relationship between conflicts of interest between journalists and bloggers.

Michele C. Hollow, ASJA, Moderator

Michele writes the animal advocacy blog Pet News and Views. She actually is making money with her blog thanks to advertisements and sponsorships. Her blog also raised over $40,000 for animal shelters in the U.S. She is the author of The Everything Guide to Working with Animals and writes about health, travel, and other lifestyle topics.

Adnaan Wasey

Twitter: @adnaanwasey

Adnaan is an online journalism veteran who has contributed to some the nation's most prestigious news and information brands, including PBS NewsHour, WNYC New York Public Radio and the documentary series POV. He's the editor of the film blog at the Webby Award-winning POV and owner of the digital media company Science Bistro, which makes the event website builder Festology and other social apps.

Megan McWilliams

Twitter: @GreenDivaMeg

Megan is a recovering magazine publisher, current radio show host, author, pro blogger and multi-media content producer who has successfully applied her experience and skills to extol the value of healthy, sustainable living. Megan's 'The Green Divas Radio Show', podcast, audio vignettes and blog features fun and low-stress ways to go a deeper shade of green, while maintaining some comfort and style. The radio show and podcast go out to a targeted audience of over 20 million people per month.

Allan Hoffman

Twitter: @allanhoffman

Allan is the technology columnist for The Star-Ledger, New Jersey's largest daily newspaper, where he writes about social media, startups, and Internet culture and trends. He is the author of Create Great iPhone Photos, a book with tips and tricks for generating photographic effects, applying filters, and manipulating your images-all right on your iPhone. He runs a popular blog about iPhone photography, What I See Now, and also blogs at Web100. His work has appeared in Newsday, The New York Times, Wired.com, and many other magazines and newspapers.

Carol Bryant

Twitter: @FidoseofReality

Carol is the creator of Fidose of Reality, an award winning blog for dog owners. She is also social media and PR director for FIDO Friendly magazine. Carol is a frequent media contributor, having appeared on Animal Radio and Oprah Radio's Gayle King Show, WBAL-TV, and News12CT. She has built a large following for Fido Friendly and Fidose of Reality. She is also the recipient of DogTime Media's "Best Dog Blog".

Surprise! Writing about matters near and dear to your heart and making money do mix. Successful writers share their passionate insights and distinguished experts tell you how you can successfully mix your mission with commerce and build your platform - all without running afoul of the IRS.

Echo Garrett, ASJA, Moderator

An award-winning journalist and author, Echo's work has appeared in more than 75 national publications both online and print. Her credits include Parade, Delta Sky, and WebMD. She is the author of 10 books. Her latest -- Why Don't They Just Get a Job? One Couple's Mission to End Poverty in their Community; My Orange Duffel Bag: A Journey to Radical Change; and Career Mapping: Charting Your Course in the New World of Work -- have all focused on helping people in some way.

Carol O'Dell

Twitter: @caroldodell

Carole is the author of Mothering Mother: A Daughter's Humorous and Heartbreaking Memoir. As a contributing editor for Caring.com, O'Dell has been featured on CNN, PBS, and numerous television, radio programs, and conferences, She frequently speaks at events for the Alzheimer Association.

Kim Green

Twitter: @kimgreenwords

Kim was the ghostwriter for the New York Times bestseller, Life Is Not a Fairytale, the autobiography of 2004 American Idol winner, Fantasia Barrino. Green's essays and short stories have been featured in various anthologies. Hallucination is her debut novel.

Jennie Miller Helderman, ASJA

Jennie's As the Sycamore Grows tells how one woman escaped hardship and abuse to become a powerful voice for all victims. As the Sycamore Grows has won six literary awards and was voted Bonus Book of the Year by 525 book clubs.

Bring your resume and your reset button. In this workshop we will bust myths surrounding ghostwriting and show how experienced writers can break into the specialty with the help of a properly crafted package. You'll learn how to give your resume a ghost-centric makeover and what you can use to market yourself as a ghostwriter. We'll hear from those who hire ghosts and how you can use your revamped marketing package to get ghosting gigs.

Ellen Neuborne, ASJA, Moderator

Ellen is a writer, editor and ghostwriter living in New York City. She's ghosted more than a dozen books and is a frequent speaker on the topic of ghostwriting. She developed an online course "The Writer's Guide to Ghosting" for writers who want to break into the specialty.

Dan Gerstein

Dan Gerstein is the founder and president of Gotham Ghostwriters, New York City's only world-class, full-service writing firm. Gotham Ghostwriters specializes in sophisticated, long-form writing (such as books, speeches, articles/op-eds, white papers, and corporate reports) for clients in the thought leadership arena.

David Wilk

David Wilk is a publishing industry veteran with broad experience in book publishing, sales, distribution, marketing and online communities. He operates Creative Management Partners, providing content creators and owners with a full range of publishing services, from editorial development through production to sales and marketing programs.

Cultivating green markets requires knowing how to tap into the multitude of opportunities, including climate control, sustainable business, cutting-edge science, and green education and careers. An agent, editor and book publisher give the scoop about ways to break into green markets, including the growing world of apps and online news.

Christopher Johnston, ASJA, Moderator

Christopher's over 3,000 articles have appeared in American Theatre, Cleveland, Continental, Crain's Cleveland Business, Northern Ohio Live, The Plain Dealer, Progressive Architecture and many others. Currently, he is co-authoring a book about the Appreciative Inquiry strengths-based management process with its founder, David Cooperrider, and researching a biography of Frederick C. Crawford, founding chairman of TRW Inc.

David Biello

Twitter: @dbiello

David is the award-winning online associate editor for environment and energy. He joined ScientificAmerican.com in November 2005 and is the host of the 60-Second Earth podcast, a contributor to the Instant Egghead video series and author of a children's book on bullet trains.

Luba Ostashevsky

Luba is senior editor in trade books at Palgrave Macmillan, where she edits the science, history, and current events lists. Recent titles include The New Cold War by Ed Lucas, Brazil on the Rise by Larry Rohter, the bestselling A Slave in the White House by Elizabeth Taylor and Stephen Hawking by Kitty Ferguson. Sh

Maria Streshinsky

Twitter: @Mstreshinsky

Maria is editor-in-chief of Miller-McCune. Prior to her current position she was managing editor at The Atlantic for four years. At The Atlantic, she managed a staff of more than 25 editors, art directors, and interns. She's also worked as a freelance writer, editor, and consultant for, among others, Mother Jones, Washingtonian, and Child magazine.

Nina Ryan

Nina is an independent literary agent and freelance editor who has worked in book publishing for twenty years. From her work with the Cowles-Ryan Agency, The Palmer & Dodge Agency in Boston (now Kneerim & Williams), and as an editor at Random House she brings substantial experience to the process of evaluating, editing, developing, and marketing books and book proposals for mainstream publication.

Science pervades our society, and there's a strong market for stories that help readers understand it. Learn what stories science and technology magazines are looking for and get tips on how to craft them.

Dan Ferber, ASJA, Moderator

Dan is a correspondent for Science, and contributor to Popular Science, Wired, Reader's Digest and others. He is the coauthor, with the late Paul Epstein, MD, of Changing Planet, Changing HealthM.

Pam Weintraub

Pamela Weintraub is executive editor of Discover Magazine and author of Cure Unknown: Inside the Lyme Epidemic, winner of the American Medical Writers Association book award, 2009

David Biello

Twitter: @dbiello

David Biello is an award-winning associate editor. He joined ScientificAmerican.com in November 2005 and has written on subjects ranging from astronomy to zoology for both the Web site and magazine. Biello has been reporting on the environment and energy since 1999. He is the host of the 60-Second Earth podcast, a contributor to the Instant Egghead video series and author of a children's book on bullet trains. He also is host of the PBS documentary series Beyond the Light Switch, which won a Silver Baton 2012 Alfred I. duPont-Columbia University Award.

Brendan Borrell, ASJA

Twitter: @bborrell

Brendan Borrell is a journalist whose work has appeared in numerous publications, including Scientific American, Discover, Nature, Archaeology, The New York Times, Los Angeles Times, Washington Post and Slate. He has reported from around the world on science, health, agriculture, crime, and natural resources. His Smithsonian story on giant pumpkins received this yearâ

Linda Marsa, ASJA

Linda Marsa is a Discover contributing editor who writes about science, medicine and the environment. A former Los Angeles Times staff writer, she has won several ASJA awards and her work has appeared in American Archaeology, Popular Science, Mother Jones, Playboy, Utne Reader, Los Angeles, the Los Angeles Times Magazine, and many others. She is the author of Prescription for Profits (Scribner), and the upcoming Fevered

After your pub date, the fun really begins. This panel will discuss everything from maximizing publicity to dealing with negative reviews; book tour fantasy vs. reality; being your best on television and radio; and what you can to do promote sales while preserving your sanity.

Kelly McGonigal, ASJA, Moderator

Kelly is the author of The Willpower Instinct and Yoga for Pain Relief. A blogger for Psychology Today and Mindful.org, she's a regular contributor to IDEA Fitness Journal, Shambhala Sun, and Yoga Journal. Appearances include The Today Show, NPR, O! Magazine, and the New York Times.

Jenny Blake

Twitter: @jenny_blake

Jenny is the author of Life After College: The Complete Guide to Getting What You Want. A blogger, speaker, and writer's coach, her media appearances include Forbes.com, US News & World Report, CNN.com, and the Wall Street Journal.

Meghan Walker

Meghan, of Tandem Literary Publicity & Marketing, has worked with debut authors and repeat bestsellers on nearly every kind of book imaginable, from literary fiction and memoirs to self-help and narrative nonfiction.

Janet Goldstein

Janet has 25 years of experience at three of the Big 6 publishers and now works as a publishing & strategy consultant for authors.

The news. Your travels. Trends. Ideas can come from anywhere you are or wish to go. The trick is selling them to your editor, publisher or agent. This panel has the scoop on what works--and what doesn't.

Jackie Dishner, ASJA, Moderator

Jackie is the author of Backroads & Byways of Arizona. Whether it's travel, lifestyle or self-development, she brings experiences to life! Published credits include several AAA publications, Arizona Highways, Fast Company, Sunset, The Writer, Wine Enthusiast, HGTV.com, and many others.

Joanne Cleaver, ASJA

Twitter: @jycleaver

Joanne has been a freelance business journalist since 1981 and is widely published in national and regional publications. The author of three business-growth books, her latest is The Career Lattice. Director of Freelance Growth for Ebyline.com, Joanne is guiding outreach to freelancers of all levels and building tools to help them accelerate their careers.

Sharon M. Hannon

Twitter: @SharonMHannon

Sharon has worked as a professional writer for her entire career, including the past 8 years as a freelance nonfiction writer and researcher. In addition to her two books,Punks: A Guide to an American Subculture and Women Explorers, she has written and produced history-related websites for PBS, collaborated on books for the Library of Congress, and written magazine articles and knowledge cards on subjects ranging from spies and secret agents, to the American Revolution and World War II. Her next book, a guide to the Library of Congress, will be published in summer 2012.

Stephanie Frerich

Twitter: @SGFrerich

With almost a decade of experience in book publishing, Stephanie Frerich is senior editor at McGraw-Hill Professional. She acquires business books ranging from social media and marketing to finance and leadership, including former Wall Street JournalNewspaperman and "Reformed Broker" blogger Josh Brown's Backstage Wall Street. Previously she worked in Chicago at Ivan R. Dee, Publisher, acquiring history, biography, current events, and politics, as well as at Sourcebooks and Northwestern University Press.

Sree Sreenivasan, a regular fixture at the ASJA Conference, is back with a grab bag of his latest tips, tricks and thoughts about the changing world of social media and how it affects your work and life. You will leave, as always, with new ideas you can implement right away. Come prepared to take lots of notes.

Sree Sreenivasan, ASJA, Moderator

Sree is a professor and dean of student affairs at Columbia University's Graduate School of Journalism, where he teaches in the digital media program, including social media and digital entrepreneurship. He is a technology expert, specializing in explaining technology to the general public. For more than eight years, he served as technology reporter for WABC-TV and WNBC-TV in NYC. In 2009, he was named one of AdAge's 25 media people to follow on Twitter and in 2010 was named one of Poynter's the 25 most influential people in social media.

Writing nonfiction for children requires a unique set of skills. Respected children's writers and professors of children's nonfiction share their tips and advice as they explore the wide range of markets open for freelancers interested in breaking into this market.

Elizabeth Boskey, ASJA, Moderator

Elizabeth is the author of America Debates: Genetic Testing, and she has several ideas for other children's science books simmering on her mental back burner. To Elizabeth, science is just another story - one where new chapters are constantly being written.

Hettie Jones

Hettie's 23 books for adults and children include the middle-grade How to Eat Your ABCs, A Book About Vitamins, and the YA Big Star Fallin' Mama, Five Women in Black Music. She teaches memoir at the 92Y and for the last nine years has taught Writing for Children in the New School's MFA Writing Program.

Peggy Thomas

Peggy has been writing award-winning nonfiction for children and teens for 20 years, including Farmer George Plants a Nation and For the Birds: The Life of Roger Tory Peterson. Most recently she used her research skills to dissect the art and craft of nonfiction in Anatomy of Nonfiction: Writing True Stories for Children, with co-author Margery Facklam.

Aline Alexander Newman, ASJA

Twitter: @AlineNewman

Aline is an award-winning freelance writer whose many magazine credits include Boy's Life, American Girl, Cricket, and Highlights for Children. She has written over 50 articles for National Geographic Kids (formerly World), 27 of which appeared on the cover. Her children's chapter book, Ape Escapes! And Other True Stories of Animals Behaving Badly, is due out in July.

Essays are exciting to write but often difficult to sell. In this seminar, we will explore ways to add or find the marketability factor, so editors cannot reject--and you get your story paid for and published.

Salley Shannon, ASJA, Moderator

Salley Shannon, currently ASJA President, has written for a number of national publications, including Woman's Day, More, Smithsonian, Reader's Digest, Good Housekeeping, Parents, Parenting, and many others. She writes for corporations and nonprofits, such as Exxon-Mobil and Sister-to-Sister, the Women's Heart Health Foundation. Shannon has been a full-time freelance writer for more than 20 years.

Quick! How can you find a project fee if you know your hourly rate and what you're expected to do? How can you translate a per-word rate to what you'll earn per hour? Yeah, we know. You became a writer so you wouldn't have to do math -- only to find out that the darned stuff is everywhere. In this workshop, learn simple tricks to firm up your math muscle.

Laura Laing, ASJA, Moderator

Laura, the author of Math for Grownups, has written for Parents, American Baby, Pregnancy, Parade, The Advocate, and AAA Traveler. Her clients include Association of University Centers for Disabilities, Kennedy Krieger Institute, University of Baltimore, Harford Insurance Company, and Apex Learning.

Katherine Reynolds Lewis, ASJA

Twitter: @KatherineLewis

Katherine Reynolds Lewis is an award-winning journalist with 18 years' experience writing for magazines, newspapers and online, in addition to radio and television appearances. A regular contributor to Fortune Magazine online, her expertise is money, work and family. Her freelance articles have appeared in Money, New York Times, Fiscal Times, MSN Money, Parade, Slate, USA Today's magazines and Washington Post Magazine. With a degree in physics from Harvard and nearly two decades experience as a finance reporter, she knows her way around an equation. But, unlike most folks with a science or math background, she won't confuse you with jargon or expect you to know the Pythagorean Theorem.

Theresa Sullivan Barger, ASJA

Theresa is a freelance journalist who has written for Yankee, The Saturday Evening Post, CFO.com, Yale Public Health, The Conference Board and others.

Everyone's got an opinion. And why not get paid for yours? In this hands-on workshop, learn the art of crafting criticism and the business of getting paid for it. This workshop will feature a panel of experts, including editors and critics, followed by a break-out session in which your own review -- books, food, music or whatever your passion -- is critiqued by one of the panelists.

Sona Charaipotra, ASJA, Moderator

An entertainment writer with more than a decade's experience, Sona Charaipotra writes about celebrity, entertainment, and parenting for The New York Times, People, American Way, The Knot, Modern Bride and other national media. A contributing blogger to MSN's TV page, she's also contributed reviews, news and interviews to websites including The Daily Beast, iVillage.com, ABC News, MTV.com, AOL, TeenPeople.com, Premiere.com and others.

Thelma Adams

Twitter: @thelmadams

Thelma's debut novel Playdate came out in January 2011, and will be published in paperback in March 2012. She is currently a Yahoo! Contributing Editor and her column "Thelma Adams on Reel Women" runs on AMC Filmcritic.com. She was the film critic at Us Weekly for eleven years from 2000 to 2011, following six years at the New York Post. She has written for The New York Times Magazine, O: The Oprah Magazine, Marie Claire, More and many others.

Sarah F. Gold

Sarah is a senior reviews editor at Publishers Weekly, where she has worked for 14 years. Prior to that, she was the nonfiction editor at Kirkus Reviews for five years. She has served as a member of the board of the National Book Critics Circle and a judge for the National Jewish Book Awards. Her reviews have appeared in the Chicago Tribune, Newsday, and other publications.

Your digital presence can make or break your business, so it's always good to have a social media CAT scan. Sree will publicly critique the Facebook, Twitter, YouTube and other digital aspects of a select number of organizations. He'll look at healthy and unhealthy attributes and provide constructive feedback on how best to connect with your audiences. If you want Sree to review your own social media profile for analysis, please email asjaevents-AT-asja.org with the subject line "Sree CAT scan" and include links to your social media accounts. We will select about a half-dozen to review on stage.

Sree Sreenivasan, ASJA, Moderator